Amul by no means fails to steal the present with its topicals. In current occasions, Amul has seamlessly transitioned into the digital age, crafting its personal shareable memes and popular culture references. The iconic Indian dairy model is a main instance of how even long-standing, conventional entities are embracing meme tradition. Amul not too long ago posted an image that includes their model’s mascot – a blue-haired woman in a polka dot dress- cooking up a scrumptious meal utilizing Amul merchandise. In the image, we are able to see a scorching pan with some delicious-looking meals being ready in it. There can be a block of butter subsequent to the pan, surrounded by contemporary greens. The textual content on the picture reads, “Just cooking like a wow,” adding, “Amul – Always popular.”
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This is in reference to the audio “Just wanting like a wow” which originates from a viral video of Jasmeen Kaur, who energetically promoted her clothing brand on Instagram, repeatedly exclaiming, “Just wanting like a wow” to describe the dresses. Her infectious enthusiasm quickly turned the video into a viral sensation. 
In no time, the post grabbed attention on thee internet, with the comments section buzzing with people applauding Amul’s creativity.
One user wrote, “Wow. Amul always wins hearts with these amazing creative ideas, “Love you, Amul.”
Another remark learn, “It’s trending just like a wow.”
Amul has a outstanding observe file of delighting individuals with their out-of-the-box topicals. The dairy model not too long ago paid a heartfelt tribute to Matthew Perry on Instagram with a artistic publish that learn, “We Binged on your wit.” In this illustration, the phrase ‘Bing’ in ‘Binged’ was cleverly highlighted to signify Perry’s iconic character Chandler Bing within the tremendous hit American sitcom F.R.I.E.N.D.S. 
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