Ken Goldin is bringing sports activities card mania to the plenty.

The famed collector and auctioneer will debut a brand new collection on Netflix targeted on the world of sports activities and leisure memorabilia. Called King of Collectibles: The Goldin Touch, the whole six-episode premiere season drops Friday.

“We sell the most interesting things in the world from all categories—sports, entertainment, comics, rock-and-roll, movies—and we also deal with an incredible cross-section of celebrities, athletes, serious collectors as well as individuals who may find that one thing that’s going to change their life,” Goldin stated in a cellphone name. “Literally within the first 60 seconds of the show, you will see a $15 million item in my hands.”

The present will characteristic Goldin and others from his public sale home evaluating objects at its New Jersey facility in addition to jetting throughout the nation to seek out and purchase uncommon objects. Among the athletes making an look this season are Peyton Manning (who can be an government producer of the collection), Mike Tyson, Logan Paul and Joe Montana.

Pitched as Pawn Stars meets sports activities memorabilia, King of Collectibles is produced by the identical workforce that spawned the hock store present, Brent Montgomery of Wheelhouse’s Spoke Studios. Manning’s Omaha Productions and Full Day Productions, which produces the Manningcast on ESPN and the ESPYs, additionally obtain manufacturing credit.

Goldin has been a collector and auctioneer for 4 a long time. Sports playing cards and different memorabilia have lengthy had a passionate area of interest however loved a contemporary wave of curiosity throughout the pandemic as home-bound folks started digging out mementoes from their youth. For Goldin, the burst of collectibles curiosity culminated in selling Goldin Auctions to Mets proprietor and hedge fund billionaire Steve Cohen. Goldin continues to run the public sale home as its personal division. The present will replicate the spectrum of memorabilia collectors he offers with, the manager added.

“The business was constantly growing and increasing every year, but in 2020 and ‘21 it just took off to an absolutely new level,” Goldin stated. “You have people who are buying and selling and people buying and putting away strictly as an alternative investment, like with art. You’ve got dealers, long-term collectors who never think they’re going to sell anything, and then you’ve got people who aren’t collectors at all, but happen to stumble upon an absolute hidden treasure or the proverbial Willy Wonka golden ticket.”

The present follows a long-running craze for TV viewers to see folks uncover a payday, massive or small, from bric-a-brac. The unscripted collectibles trope bought its begin within the U.S. within the late Nineties, with PBS’ Antiques Roadshow, an unlikely hit that even sparked a drinking game. In the years since, exhibits together with Pawn Stars, Storage Wars and American Pickers grew to become community stalwarts, one thing Goldin believes can occur with King of Collectibles.

While Netflix hasn’t formally introduced a second season of the present, Goldin stated the community has signed him to a multiyear contract.

“I imagine they would love to see this run as long as I want to do it with them,” he stated. “We get 5,000 items through our building every week, so it’s very easy to pick out 10-20 items a week that we can focus on for a TV episode. Honestly, I think the show is going to be fascinating to people, even if they don’t collect anything.”