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Streamer ZEE5 on Wednesday unveiled its first Pakistani original series Churails, which will premiere on its platform in August. Recently, ZEE Entertainment Enterprises Ltd announced the return of its much-loved content brand Zindagi on ZEE5.
Churails is the first original from Zindagi and will start streaming on ZEE5 from August 11, the streamer said in a statement.
Directed by critically-acclaimed director Asim Abbasi, the show aims to challenge the hypocrisy of patriarchal societies which curtail women and their rights.
“Zindagi’s commitment to truly original content that has a voice and can transcend borders, has provided me with the perfect platform to create a show like Churails,” Abbasi said in a statement.
Call them #Churails but they are here to change that definition. And its time to #UnveilTheVeil on them.#ChurailsOnZEE5 premieres 11th August #MainChurailHoon #ZindagiOnZEE5@realsyedasarwat @MeharBanoJ @nimrabucha @YasraRizvi @ZEE5Premium @Zindagi pic.twitter.com/KFydugjr6n
— ZEE5Premium (@ZEE5Premium) July 27, 2020
🔫 @meharbano10 #Churails trailer out on 31st July.@MeharBanoJ | @IllicitusProduc | @Zindagi pic.twitter.com/EzKWpXhjKq
— ZEE5 Asia – Pacific (@ZEE5APAC) July 29, 2020
🔫 @realsyedasarwat #Churails trailer out on 31st July.@IllicitusProduc | @Zindagi pic.twitter.com/IZmEatW5my
— ZEE5 Asia – Pacific (@ZEE5APAC) July 29, 2020
Unlike her name, Zubaida is not a pretty flower, she’s a pretty good fighter.
Churails premieres 11th August on ZEE5#MainChurailHoon #BeAChurail #ChurailsOnZEE5 #Churails @ZEE5Premium @wearechurails pic.twitter.com/Jb1HrwPZ8h
— Zindagi (@Zindagi) July 29, 2020
We have three words for Batool: Fierce. Strong. Deadly.
Churails premieres 11th August on ZEE5#MainChurailHoon #BeAChurail #ChurailsOnZEE5 #Churails @ZEE5Premium @wearechurails pic.twitter.com/o3PvTq1Q8S
— Zindagi (@Zindagi) July 29, 2020
Smart and badass, Jugnu Chaudhary is the QUEEN of this whole damn jungle.
Churails premieres 11th August on ZEE5#MainChurailHoon #BeAChurail #ChurailsOnZEE5 #Churails @Zindagi @wearechurails pic.twitter.com/0CxDFewcXr
— Zindagi (@Zindagi) July 28, 2020
Sara is not just “a perfect wife”… there’s more to her than you can imagine.
Churails premieres 11 th August on ZEE5#MainChurailHoon #BeAChurail #ChurailsOnZEE5 #Churails @Zindagi @wearechurails pic.twitter.com/GyD9fjE3qo
— Zindagi (@Zindagi) July 28, 2020
The director, best known for his 2018 film Cake which was Pakistan’s official selection for 2019 Oscars, said the show raises pertinent questions about women’s rights and he is hopeful that it will strike a chord with the global audiences.
“A story about strong women, embarking on a journey of self-discovery, empowerment and sisterhood, I believe Churails is a timely show with pertinent themes that will resonate with audiences globally,” he added.
The series will narrate the story of four self-proclaimed Churails (witches), who come together to open a covert detective agency to expose cheating husbands amongst the city’s elite.
“As their operations expand, they come to be saviours of abused, harassed and mistreated women. The gripping and fast-paced storyline covers myriad issues such as child abuse, sexism, domination of class and race,” the official plotline read.
Churails will feature an ensemble cast led by Sarwat Gilani, Nimra Bucha, Mehar Bano and Yasra Rizvi.
ZEE5 and Zindagi have also released the poster on their social media handles, giving the audience a glimpse into the world of Churails.
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