Global & Regional Differences of OEM In-Vehicle Entertainment

Written by corres2


GlobalAutoIndustry.com’s latest Audio Interview “OEMs Address Global & Regional Differences of In-Vehicle Entertainment,” features Nils Wollny, CEO and co-founder of holoride, a spin-out from Audi focusing on the next generation of in-car entertainment. At holoride, Wollny is responsible for developing and executing strategies to support the company’s mission of turning transit time into valuable time, making people on the go happier, smarter and even more productive. holoride has been named the “Best of CES 2019” and acknowledged by TIME Magazine as one of “The 100 Best Inventions of 2019.”

In the 14-minute Audio Interview, Wollny discusses these questions:

  • How are OEMs addressing in-vehicle entertainment today?
  • What do you see the future of in-vehicle entertainment looking like?
  • How can OEMs address differences in car buyer needs in different regions?
  • How can OEMs adapt to changing consumer behavior?
  • What is the future of the automotive industry?

Wollny’s passion for mobility and media led him to co-found holoride in 2018, and since then, holoride has been named the “Best of CES 2019” and acknowledged by TIME Magazine as one of “The 100 Best Inventions of 2019.”  holoride also earned multiple recognitions for its work with Universal Pictures, REWIND and Ford Motor Co., on the world’s first in-car VR experience available to the public, “Universal Presents: Bride of Frankenstein holoride,” including the AUREA Innovation Award and the Auggie Award 2020 for “Best in Location-Based Entertainment.”

Prior to co-founding holoride, Wollny led one of Europe’s leading digital agencies as managing director before joining Audi as head of Digital Business. In this role, he was responsible for digital services and platforms. Wollny was recently named a “Rising Star” for 2020 by Automotive News Europe, and in 2018, the renowned German automotive publication Automobilwoche named him one of “40 under 40” high-potential managers.

Click here to listen to the Audio Interview.

About GlobalAutoIndustry.com

GlobalAutoIndustry.com is the leading global business intelligence source for the automotive industry, connecting the worldwide automotive OEM and supplier industry with the resources to effectively do business globally. Through the web site, www.GlobalAutoIndustry.com, automotive executives can find insight, solutions and strategies focused on doing business in the world’s top automotive markets. The Company offers weekly Audio Interviews and eJournal newsletters addressing important international business and operational challenges for industry professionals.  The Audio Interviews are available to over 1,000,000 automotive industry professionals worldwide, including syndicated through WardsAuto, aftermarketNews, ETAuto (The Economic Times of India), TU Automotive, MEXICONOW, BORDERNOW, and HORSEPOWER.

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