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Manager/producer and former Agent at ICM Lou Pitt shares about his life and experiences in the entertainment industry. His current clients include Oscar winning actor Christopher Plummer, New York Times best-selling authors Brad Meltzer, Lorenzo Carcaterra. Tilar Mazzeo, A.J. Hartley, Visual Effect Oscar winner John Bruno and Director Jason Ensler.
Former clients include Arnold Schwarzenegger, Gale Anne Hurd, Dudley Moore, Bruce Lee, Rod Serling, Nick Nolte, Blake Edwards, Howie Mandel, Paul W.S. Anderson and Jessica Lange.
WATM: Tell me about your family and your life growing up?
Pitt: I was born in Brooklyn, NY, where I spent the first six years, but my growing up years were in Miami Beach and Sarasota, Florida, until I moved to Los Angeles the summer of 1957. At 14, my single working mother wanted me to go to Kentucky Military Academy (KMI) which had its winter quarters in Venice, Florida, some 18 miles south of Sarasota. The Fall/Spring terms were in Lyndon, Kentucky, adjacent to Louisville. I spent all four years there. One of my roommates went on to West Point and retired as a Lt. Colonel after serving two tours in Vietnam. All the regimentation was on preparing teens for the military with a full ROTC program recognized by the Army with dedicated instruction by active military officers. Upon my initial arrival at KMI as a freshman, I found that my best friend from Sarasota, Jay Lundstrom had also committed to going there. We had become great friends and played Little League and Pony League together. In fact, it was really because of him that got me on my first team after badgering one of the coaches that I should be selected. Nobody should be left out, he reasoned. A classy gesture from a 9-year-old that became a life lesson about friendship in its purest form. We roomed together for most of the 4 years we were there and have remained good friends to this day. When I was chosen to be Captain of the KMI baseball team in my senior year, I said, “not without Jay.” We served as co-captains of the team.
Lou (left) with his buddy Jay (right) on the KMI baseball team where they were both co-captains.
WATM: Were you involved in any sports?
Pitt: I loved baseball and played shortstop. I continued playing throughout my years at KMI and beyond. My mother and I moved to California at the end of my junior year and returned to KY for my senior year in ’58. My dream was to play professional baseball where I was invited for a tryout with the Dodgers during the Christmas period 1957. It apparently went well with follow ups meant to happen following graduation. However, the rubber met road once in college following a pre-season workout with the start of season, a week away. The truth was, I came to the realization that I didn’t want to live out of a suitcase in pursuit of a dream. Went cold turkey and never picked up a baseball again until I played in a few Hollywood Stars games at Dodger Stadium thanks to my friend Jack Gilardi. I wanted to stay rooted in one place which had been absent most of my life. It was a decision I never looked back on or regretted. I went to Cal State Northridge and graduated in 1962 with a degree in theatre and a minor in English.
Fun fact: Famous actors Jim Bacchus (Gilligan’s Island, Mr. Magoo, Rebel Without a Cause), Fred Willard (Best in Show, Modern Family, Spinal Tap), and Vic Mature (Kiss of Death, The Robe, My Darling Clementine) attended and/or graduated from KMI as well.
Lou as a senior cadet at KMI in 1958.
WATM: Did you serve in the military?
Pitt: Yes, I was actually drafted into the Army but was fortunate to find a Reserve unit in Van Nuys in the nick of time. I was against the war and fortunate this option materialized given the dramatic escalation of the war. I did my Army Basic at Fort Ord and MOS school at Fort Gordon, GA. My MOS was a Military Policeman (MP).
While at Fort Gordon, a high security post at the time, I auditioned for a play that was being done on the base. I figured this would keep me out of trouble and away from the “lifers” (career EM’s and Officers). The play was “Look Homeward, Angel” and starred Army personnel and people from off-base. It was a great escape and I made a lot of friends from the local town along the way. One of them turned out to be Lt. Col. David Warfield who, as it turned out, was not one of the city folk, but the Adjutant General of Fort Gordon, the second man in charge of the base.
At the time, I didn’t know who he was as we were in “civvies” during rehearsals. He said if I ever needed anything, to let him know and gave me his card. Covered! The night of the first tech rehearsal, our barracks was subjected to a surprise inspection for drugs and each soldier was required to be sequestered by their bunks for however long it took. I knew I’d never make it to the theatre. Unexpectedly, he showed up at my barracks looking for me. His big black car rolled up outside of our building and heard determined footsteps that got louder and louder with each step. I was called out to the front of the barracks and he opened the car door himself. I had never seen a car that big in my whole life. The Col. said, ‘We can’t be doing this all the time, but hop in. I assume you’re not hiding drugs.’. I thought I was living in a Neil Simon play and it wasn’t going to end well after the final curtain.
Lou on stage in his role as Ben Gant in the stage production of “Look Homeward, Angel”
A newspaper clipping from the play “Look Homeward, Angel”. Lou is at the top.
WATM: How did you get involved in the entertainment industry?
PItt: With an introduction by a friend’s dad, I secured my first job at Creative Management Agency (CMA) mailroom in 1964 predecessor of ICM Partners. At the time, it was the “Tiffany” of agencies with no more than 60 clients at the time and all of them big stars. The size of the mailroom was the average size of a closet. I was in the mailroom for about six months and then went to train on the desk of Alan Ladd Jr (Producer/Studio Executive; Star Wars, Blade Runner and Braveheart). Alan was my mentor along with Marty Elfand (Agent/Producer; Dog Day Afternoon, An Officer and a Gentleman).
While the agency was primarily motion picture focused, they sold variety shows and packaged Gilligan’s Island which made more for the agency than any star they represented. In the mid to late 60’s, I went to the Arthur Kennard Agency who represented TV stars (Raymond Burr-Perry Mason) and many stars of horror films like Boris Karloff, Bela Lugosi, Vincent Price, Lon Chaney, Christopher Lee, and Richard Kiley who was starring on Broadway in “Man of La Mancha.” It was there, I signed Bruce Lee who was in the series, Green Hornet. At nights, he taught classes in martial arts. Bruce introduced me to Kung Fu. Among his clients were Steve McQueen, James Coburn, Mike Ovitz (CAA), Marvin Josephson (CEO International Famous Agency) and Tom Tannenbaum (Universal TV Studio Executive;) and many other Hollywood luminaries.
Bruce charged a minimum of $100 an hour, which was a lot of money in those days. The Silent Flute (later produced in 1978 as the Circle of Iron) was a script that Bruce wanted desperately to put together but couldn’t get anybody in Hollywood to take an interest. Coburn did his best to bring it to life in LA. We were together for about two or three years when Bruce said, “I will never be a star here, and the only way I will get this made is in Hong Kong.” Off he went. The rest is history as they say. Bruce died before making the film where the produced 1978 version starred David Carradine. In 1971, I went to work at IFA who, in 1975 merged with CMA to become ICM and remained there until 1998.
A picture of a friend, James Coburn, Chuck Norris, and Bruce Lee.
WATM: What values have you carried over from the Army and military school into Hollywood?
Pitt: KMI’s motto was, “Character makes the man.” That to me, defined the traits which mattered most to me in life. Responsibility, honesty, discipline and keeping one’s word. Promises made and promises kept. The centerpiece at KMI was always about the team effort and found it so applicable in a business so dependent on others for success.
WATM: What are some of your favorite memories with your clients both past or present?
Pitt: Meeting Princess Diana a few years after she married Prince Charles, that came about when I represented Dudley Moore. He did a film in 1985, “Santa Clause, the Movie,” that had a Royal Premiere during the Christmas holidays in London. Dudley’s girlfriend, my wife Berta and I met the Royal Family before the screen presentation. The filmmakers were positioned in a circle for the prince and princess’ arrival. When introduced, they walked inside the circle and greeted everyone individually moving from one to the other. Princess Diana spent a lot of time with each person and was interested in chatting about the movie. She asked a lot of questions and was truly engaged. In truth, Princess Diana weakened my knees. She was extraordinary, as anyone who ever met her could attest. I remember she was still in conversation with the first person while Prince Charles was pretty much done with the group…while encouraging her to “move it along.”
The other that comes to mind was the July 4 holiday opening weekend of “Terminator 2.” At the time, it earned a box office record $52 million over the five day holiday. Having put all the pieces of the film together that included the rights, which were overly complicated as they were jointly held by Gale and Hemdale (who needed to be bought out if it was to ever work), the financing (Carolco) with three high-profile stars; Arnold, Gale Anne Hurd and James Cameron, each with their own schedules that needed to marry organically. It took four and a half years to put that film together and its success was a career game changer for everyone involved.
Lou with Arnold in Budapest, Hungary.
WATM: What was/is it like to represent Rod Serling, Gale Anne Hurd, Bruce Lee, Christopher Plummer, Gena Rowlands and Arnold Schwarzenegger?
Pitt: Rod was my first writer client and I was working with him during the latter part of his career. It was after the Twilight Zone and the Night Gallery series. Rod was a straight-forward, clear headed thinker and smoked a lot. He was a great storyteller with a distinctive voice and an incredible mind. Someone you could listen to for hours. Rod was a WWII veteran as well. He walked the walk.
Bruce was intense and serious but couldn’t have been more grounded at the same time. But mostly, self- assured about his career and looking to break new ground. I can still see Bruce’s smile. His frustration was that he couldn’t get the buyers in Hollywood to take the martial arts action genre seriously enough. By the late 70s it was obvious Bruce was ahead of his time and the martial art films exploded. I never doubted Bruce’s eventual success because he was so centered and full of confidence, talented and focused. It was not a question of if, it was a question of when and how. I really liked him and can tell you he was not that character portrayed in Quentin Tarantino’s movie.
Christopher is simply a very classy man grounded in empathy…especially among other actors regardless of their profile and standing in the business. A man of mischief when it’s playtime but utter discipline when it’s time to prepare and go to work…in fact, obsessively so in a good way. He literally and figuratively never walks in front of you, always behind whether on the red carpet or to a restaurant. “What can I get you” precedes “Hello.” Maybe the greatest storyteller I’ve ever met. He is dedicated to his work and truly loves his profession. Chris inhales the work and the most prepared person I’ve ever met. He has old fashioned manners in a good way. Prefers writing letters then sending emails. Behavior matters and thoughtfulness matters. He’s the first to the set and the first to be “off the book”. We’ve worked together for 45 years and he is a truly special friend.
Love Gale! Her first agent. Smart and I always felt like a partner in “how do we make this work”. She has such a strength, determination and intelligence about her that’s inspiring. She was like a teammate and that we were on an adventure together. There was great trust between us and an unusual giver of herself for others. She’s a “get it done” person that was always open to ideas. A wonderful inner sensitivity that was never far below the surface. We created a “:no frills” concept for film budgets that were below a certain level in addition to films she made with or without Jim as a way to introduce new talent or stories that needed special handling.
Arnold is simply one of a kind. 24/7 was not just a descriptive phrase, it was a lifestyle. He defined the word, “commitment” and made a believer that anything is possible. The challenges were exciting because he broke ground that was transformative that defined a movie culture for the 80’s and 90’s. He defied gravity.
Gena Rowlands –What an extraordinary, graceful person she is. Never one to “work the room”, read the trades or lay judgement on anyone’s work in idle chatting. In the 45 years together, she never asked me what she was up for or when she was going to work. She figured if I had something to say, I’d let her know. As warm on screen as she was in her living room. Legendary and an elegant person that’s simply comfortable to just be around whether on a set or in the kitchen. Her career with John was a family centric of gifted actors that spilled into a comfort zone for others that followed. She and John rolled the dice on how to make movies that didn’t have any rules. She just makes you feel you want to kick off your shoes and just chat about stuff.
Lou, Berta, Dudley Moore, Brogan Lane, Peter & Sarah Bellwood in Bora, Bora
WATM: What was it like working your way up in the industry in the 60s and 70s?
Pitt: The 60s broke the ground for what the system is today. No longer exclusive contract players, writers, directors, make-up, casting, etc. that could be controlled, and contracted out to other studios or disciplined for whatever infraction the studio bosses captiously inflicted on their talent. The emergence of stars making films away from the studio system and putting together the films they wanted to make as Producers. The emergence of Kirk Douglas, Burt Lancaster, Gregory Peck and others opened the door to an independent way of thinking, putting movies together and taking them to studios became the new norm…a new freedom with new rules to play by.
Mr. Plummer as Kaiser Wilhelm – “The Exception” which Lou produced.
WATM: What are words that you live by?
Pitt: “There are no bad meetings”
Character Makes The Man
Respect for all no matter the rank or position
Mark Twain’s quote about, “If you tell the truth, you never have to remember what you said.”
I remember when I was learning to type, there was a sentence designed for a speed test that stuck with me. “Do all that you can do as quickly and as quietly as when you were told to do it.” For me it was about “get it done” and don’t waste a lot of time getting there. Keep your eye on the ball.
WATM: What are you most proud of in life and your career?
Pitt: I have a remarkable family who’ve been loving, emotionally supportive and inclusive. I’m immensely proud to work in a business that I really love. To have worked with so many extraordinary gifted clients and colleagues who challenged the world every day with their ideas, their talent and trust, has been inspiring and exhilarating. Everyone has been a gift to me.
Lou on stage in “Look Homeward, Angel”.
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