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IND vs WI LIVE Streaming – India WestIndies Series SPONSORSHIPS: The India vs WestIndies ODI Series start tomorrow in Trinidad. The series…
IND vs WI LIVE Streaming – India WestIndies Series SPONSORSHIPS: The India vs WestIndies ODI Series start tomorrow in Trinidad. The series will be CO-BROADCASTED on FanCode and DD Prasar Bharti. This will be 1st time that series will not be broadcasted by a Private Satellite channel and as expected the advertiser response to the series is very low-key. Neither FanCode, nor DD Sports is getting sponsorship takers even at discounted rates: Follow IND WI 1ST ODI LIVE Updates with InsideSport.IN
It has been learnt that the rates on DD Sports are Rs 3 lakh for a 10 Sec spot on ODIs and Rs 5 lakh for the Twenty20 Internationals. But the agency selling the sponsorship for DD Sports is struggling to finalize deals.
Vin Global Media is the sales agent that is selling the series on DD Sports to advertisers. As the norm is Ad revenue will be shared 75:25 in favour of the rights holder FanCode. But so far agency has got lukewarm response to the series.
“Advertisers are not too keen on the series. Some discounts may make them show some interest but so far it is very low key”, informed one of the member of the agency selling the series.
“It’s first time that series will not be broadcasted on a SATELLITE CHANNEL. Rather it’s going on a FTA. How DD or FanCode communicates and market the same to consumers will be interesting to watch. Overall with so much cricket happening, I guess it will be a struggle for the right holders to rope advertisers for the series”, said one of the top agency expert.
InsideSport tried reaching out to representatives of FanCode to check the response of advertisers. But did not get any reply.
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India Tour of WestIndies – INDIA WI LIVE Streaming: In a first for Indian cricket, India tour of West Indies will not be broadcasted LIVE by any PRIVATE SATELLITE Channel. Rather, three ODIs and five match T20 series will just be LIVE Streamed by Dream11 parent entity owned OTT platform FanCode.
The Sports OTT platform has partnered with DD Prasar Bharti to broadcast the matches LIVE on DD Freedish.
The ODI series and three T20Is will be hosted across Trinidad and Tobago and St Kitts & Nevis, with the final two T20Is scheduled for Lauderhill, Florida in the USA
It is worth noting that since the start of Cable & Satellite Television era, it will be the 1st time that series will not be available for broadcast on PRIVATE SPORTS NETWORKS.
FanCode being the CWI partner has decided to EXCLUSIVELY Stream the series on their platform.
Prasar Bharati CEO Mayank Kumar Agrawal said, “Cricket is the undisputed leader in sports & entertainment in India. Even in the fast-growing digital age, there continues to be a significant market and audience for sports consumption on television, and we are glad to bring the upcoming India tour of the West Indies to the masses through DD Sports. While FanCode is building a unique digital experience for sports fans, their extension of rights to DD Sports will mean wider access to all sports fans for the series.”
FanCode co-founder Prasana Krishnan said, “DD Sports’ reach in smaller cities and towns is unbeatable, making it the ideal platform to televise the India tour of West Indies, while we continue to build a superior digital experience for fans nationally.”
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Last year, FanCode had inked a deal with the West Indies Cricket Board (WICB) to air the WestIndies HOME CRICKET until 2024. During the rights period, India is also scheduled to make another visit to the West Indies besides the upcoming series.
Other teams who will visit the West Indies in the rights period for cricket series include England, Australia, South Africa and Pakistan. Earlier, WICB rights were with Sony Pictures Networks India (SPNI).
The ODI series starts from July 22, IST 7 PM onwards, followed by two more games on July 24 & 27 respectively. ODIs will be followed by 5 T20Is starting from July 29th. Check out the full schedule of the tour here:
India Tour of West Indies Schedule
ODIs
1st ODI: July 22 (Queens Park Oval, Port of Spain)
2nd ODI: July 24 (Queens Park Oval, Port of Spain)
3rd ODI: July 27 (Queens Park Oval, Port of Spain)
All ODI matches live from 7 pm IST
T20Is
1st T20I: July 29: (Brian Lara Stadium, Port of Spain)
2nd T20I: Aug 1 (Warner Park, St Kitts & Nevis)
3rd T20I: Aug 2 (Warner Park, St Kitts & Nevis)
4th T20I: Aug 6 (Broward County Ground, Florida, USA)
5th T20I: Aug 7 (Broward County Ground, Florida, USA)
India T20 Squad WI: Rohit Sharma (C), I Kishan, KL Rahul*, Suryakumar Yadav, D Hooda, S Iyer, D Karthik, R Pant, H Pandya, R Jadeja, Axar Patel, R Ashwin, R Bishnoi, Kuldeep Yadav*, B Kumar, Avesh Khan, Harshal Patel, Arshdeep Singh.
India ODI Squad WI: India’s squad for 3 ODIs: Shikhar Dhawan (Captain), Ruturaj Gaikwad, Shubman Gill, Deepak Hooda, Suryakumar Yadav, Shreyas Iyer, Ishan Kishan (wk), Sanju Samson (wk), Ravindra Jadeja (vice-captain), Shardul Thakur, Yuzvendra Chahal, Axar Patel, Avesh Khan, Prasidh Krishna, Mohd Siraj, Arshdeep Singh.
All T20I matches live from 8 pm IST
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