LOS ANGELES, Dec. 7, 2023 /PRNewswire/ — Live Nation has expanded its partnership with SoLa Impact‘s affiliated basis, the SoLa Foundation, with an funding to fund their second state-of-the-art youth heart, which can present totally sponsored academic and workforce coaching alternatives within the leisure and expertise sectors.

Live Nation’s contribution allows the completion of the brand new campus generally known as the SoLa Tech and Entertainment Center Powered by Live Nation. Opening in early 2025, the brand new 8,500-square-foot expertise and leisure heart can be positioned on the bottom ground of the “Crenshaw Lofts,” which is SoLa Impact’s 195-unit workforce and inexpensive housing improvement.

The heart will host the Live Nation Next Gen Program, a one-of-a-kind 18-week paid apprenticeship the place traditionally excluded youth (ages 16-21) from South LA discover leisure and manufacturing careers and be taught straight from Live Nation employees and executives about varied elements of stay leisure and the way reveals come to life – from reserving to advertising and marketing, operations, and extra. The program will work in partnership with Live Nation’s School of Live. The program culminates with the group selling, ticketing and producing their very own group live performance.

“We are incredibly inspired and encouraged by Live Nation’s continued partnership and their commitment to diversity and inclusion in the live music industry and beyond,” stated Sherri Francois, SoLa Impact’s Chief Impact Officer and Executive Director of the SoLa Foundation. “This is another amazing example of the power of mission-aligned corporate and nonprofit partners working together with focus and determination to solve seemingly intractable challenges. Thanks to Live Nation, the Crenshaw-LAX Corridor will become a hub of tech and career training. And we’re just getting started.”

The new SoLa Tech and Entertainment Center Powered by Live Nation will present expertise and leisure profession training entry to greater than 1,000 college students yearly, with a long-term aim to shut the entry hole and encourage future generations to pursue careers in leisure, science, expertise, engineering, arts and math (STEAM) fields. Within the music sector, college students can even be educated within the enterprise and expertise of the stay leisure trade, audio engineering and recording, coding, 3D modeling and animation, graphic design, digital content material creation, entrepreneurship, and sensible life and profession expertise. The heart can even be an area for cultural, financial and civic occasions for the broader group.

“We created our School of Live because live music isn’t a standard part of most schools and colleges, even though it continues to be a growing industry,” stated Michael Rapino, President and CEO, Live Nation Entertainment. “By partnering together with SoLa, kids learn the business of music and we help them get first-hand experience, which unlocks a whole new world of careers, which has been incredible to be part of.”

About Live Nation Entertainment
Live Nation Entertainment (NYSE: LYV) is the world’s main stay leisure firm comprised of world market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. For further data, go to www.livenationentertainment.com

About SoLa Impact’s Foundation:
The SoLa Foundation, a 501(c)3 nonprofit affiliate of SoLa Impact, goals to enhance the lives of South LA residents and break the cycle of intergenerational poverty by offering alternatives for training and financial mobility. SoLa’s Technology and Entrepreneurship Center Powered by Riot Games is a state-of-the-art, first-of-its variety heart on the coronary heart of South Central Los Angeles. SoLa supplies the group with skills-based expertise programming, in addition to scholarships and profession improvement alternatives for underinvested communities to make sure Black and brown Angelenos get elevated entry to jobs, mentorship, and placement in probably the most aggressive fields of enterprise. Learn extra at www.thesolafoundation.org.

SOURCE SoLa Impact