While Jamaica is slowly but surely opening its entertainment doors, persons in the business are still relying on the virtual arena to bring quality music to the masses.

Introducing A Taste of Sumfest

A Taste of Sumfest will present some of the best performances from past years through the Sumfest Spotlight series, which will feature outstanding performances by Jamaican artistes that represent some of the most memorable moments of the popular festival.

A Walk Down Memory Lane

Chairman and CEO of Downsound Entertainment, and the man behind the groundbreaking Reggae Sumfest-Facebook-Instagram production, Joe Bogdanovich, revealed, “The week of activities negotiated provided the opportunity not only for a virtual 2020 Sumfest feature, but also for a walk down memory lane to experience some of the brightest moments of the past 27 years.” He continued by sharing that the initiative has many interesting facets that will bring immense value to all the stakeholders in Sumfest. “It will facilitate a wider audience of millions for our performers, an incomparable market for our sponsors, and an excellent showcase for Jamaica.”

Reaching consensus on the acts to be featured in the Spotlight Series was very difficult, according to the CEO, as there were so many favourites. Making the final cut were performances by Lady Saw, Elephant Man, Rygin King, Cocoa Tea, Koffee, Beres Hammond, Masicka, Spice Aidonia, Vybz Kartel, Mavado, and Shabba Ranks. “The idea was to have a mix of the classic and the new, and, of course, the queens of the dancehall could not be omitted”, said Bogdanovich.

The Sumfest Spotlight Series is set to be broadcast on Facebook and Instagram between July 20 and 23.

The final line-up for the live performances on July 24 and 25 will be announced shortly.