Amul’s creative topicals are one thing of a legend. They are sometimes a type of commentary on totally different problems with public significance. In current occasions, the favored dairy model has shared topicals to mark historic achievements. They additionally have a good time moments of nationwide satisfaction with their particular illustrations. However, their newest one has not taken inspiration from excellent news. Rather, the dairy model has, in its personal method, tried to make clear a grave downside: air pollution.

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In the submit shared on Amul’s social media handles, we see the Amul lady seated on a bicycle. Beside her is an unidentified boy. They each appear to be carrying expressions of concern. The remainder of the illustration, aside from these two figures, is colored a boring gray. In signature Amul type, the textual content on the topical included wordplay: “Pollution is a foggone conclusion”. The textual content beneath the figures reads, “Amul. Easy To Spot,” whereas the caption reads, “#Amul Topical – Air quality levels have reached alarming proportions!” Take a take a look at the submit beneath:

A couple of days earlier than this, Amul shared a topical to pay tribute to veteran Bollywood actress Waheeda Rehman. The President of India, Droupadi Murmu, introduced her with the celebrated Dadasaheb Phalke Award on the 69th National Film Awards. Amul’s topical included a twist on the title of the well-known music ‘Aaj Phir Jeene Ki Tamanna Hai’. It is featured within the 1965 film, Guide, which stars Waheeda Rehman and Dev Anand within the lead roles. Read the total story here.

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About Toshita SahniToshita is fuelled by wordplay, wanderlust, wonderment and Alliteration. When she isn’t blissfully considering her subsequent meal, she enjoys studying novels and roaming across the metropolis.