In a strategic transfer geared toward reinforcing its tech and digital-first identification, Asianet News Media & Entertainment Pvt. Ltd. has rebranded itself as Asianxt Digital Technologies Pvt. Ltd. The media-tech participant introduced this transformation as a part of its broader technique to enterprise into new merchandise and markets.

The firm emphasised that the rebranding is a mirrored image of its dedication to sustaining a pioneering stance within the dynamic media panorama and delivering revolutionary content material to its numerous viewers. Asianxt Digital Technologies will construct on its established platforms, together with the multilingual digital information and leisure hub Asianetnews.com, which serves audiences in eight languages.

Asianxt Digital Technologies owns the Asianet News Network, which incorporates information manufacturers reminiscent of Asianet News (Malayalam), Asianet Suvarna News (Kannada), and the Kannada Prabha day by day. The firm’s portfolio additionally encompasses IndigoMusic.com.

To accompany this complete transformation, Asianxt Digital Technologies unveiled a brand new model emblem and identification. The redesigned emblem symbolizes the corporate’s renewed deal with pioneering the way forward for media-tech.