The BCCI Apex Council will determine on its affiliation with jersey sponsor Byju’s apart from deliberating on Star’s “media rights payment” in its emergent assembly on Monday. The assembly shall be held just about. Byju’s needs to terminate its settlement with the BCCI however within the assembly held final month, the board had requested the edtech main to proceed a minimum of till March 2023. The firm had lately introduced plans to put off no more than 5 per cent of its complete energy of 50000.

In June final yr, Byju’s had prolonged its jersey sponsorship settlement with the BCCI till November 2023 for an estimated USD 35 million.

The model had changed Oppo again in 2019. Byju’s was additionally one of many sponsors of the 2022 FIFA World Cup in Qatar.

‘Star media rights fee’

There is just one merchandise on the assembly agenda and that reads “discussion on Byju’s and STAR media rights payment”.

It is to be famous that Star is the present holder of the media rights for Indian cricket’s house season. The rights will come up for renewal after March.

Last yr, the BCCI had offered the IPL media rights for the 2023-2027 cycle for a whopping Rs 48390 crore.

(This story has not been edited by NDTV employees and is auto-generated from a syndicated feed.)

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