Birla Institute of Management Technology (BIMTECH) performed its extravaganza competition ‘BIMTECH Business Literature Festival’ on Saturday at India Habitat Centre in New Delhi, with resounding success. The competition was graced and addressed by dignitaries like Shiv Shivakumar, Operating Partner, Advent International and Former Chairperson & Chief Executive Officer at PepsiCo and Nokia; Ravi Kant, Ex-Vice-Chairman and Managing Director, Tata Motors; R Gopalakrishnan, Ex-Executive Director, Tata Sons Ltd; Harit Nagpal, CEO, Tata Sky; Harish Bhat, Former Brand Custodian, Tata Sons Ltd.; Prabina Rajib, Director, BIMTECH, SS Dubey, Dean Academics BIMTECH.

To foster the behavior of studying enterprise literature amongst college students and professionals, BIMTECH additionally hosted acclaimed authors, editors, budding writers and esteemed journalists, exhibiting the camaraderie between literary figures and among the best enterprise veterans. Shiv Shivakumar, emphasised the significance of studying books and stated, “A book is our best friend.”

He additional stated, “During the COVID-19 pandemic, the average time spent reading books increased from 9 hours per week to 16 hours per week. This surge in reading indicates a latent demand for books, showcasing that people are willing to engage with education. As authors and publishers, we must recognize the potential of the book industry and work together to create high-quality, engaging content that captures the imagination and encourages people to spend more time reading.” Shivakumar urged the viewers to decide to studying books, emphasizing that doing so not solely educates but additionally makes people extra on the earth.

The occasion was categorised into six intellectually partaking classes with two panel discussions on subjects of significance resembling ‘Strong ladies, Strong World’ and ‘Mind Matters: Nurturing Mental Wellness’. A masterclass was organized on ‘Global Leadership via Poetry’ with Abhay Ok. (Diplomat, Poet and DDG, Indian Council for Cultural Relations, New Delhi) which was organized by ‘Majlis Club’, the debating and theater society of BIMTECH, in collaboration with the UN Global Compact Network India. This one-of-a-kind literature competition additionally witnessed a complete session on unveiling of three books straight out of the oven, specifically, ‘Rx for Resilience’ by Dr. Saroj Dubey, ‘Enhancing Leadership Skills Through Deeper Self Awareness’ by Dr. Shivani Khetan and ‘NEWSPRINT to HEARTPRINTS’ by Dr. Abhijit Ok. Chattoraj, Dr. Srinath Sridharan, and Ms. Saloni Sinha.

In the Fireside Chat, Harish Bhat, creator of ‘Restless Lives’ & Former Brand Custodian- Tata Sons, in dialog with Harit Nagpal, CEO of Tata Play, delved right into a thought-provoking dialogue on the guide ‘Adapt: To Thrive, Not Just Survive’. Harit Nagpal, CEO of Tata Sky and creator of the guide “Adapt,” underscored the significance of adaptability in a quickly altering world. Harit Nagpal was in dialog with Harish Bhat, the previous model custodian of Tata Sons. He in contrast adaptability to the chameleon, a creature identified for its skill to alter coloration to mix into its setting, illustrating the necessity for people and organizations to be agile and aware of the shifting panorama.

He emphasised that within the fashionable period, the tempo of change is accelerating, with every new change occurring quicker and being extra important than the final. He talked about examples such because the COVID-19 pandemic and developments in synthetic intelligence (AI) as drivers of speedy change. The valedictory handle was delivered by R. Gopalakrishnan, Ex-Executive Director, of Tata Sons Ltd., Ex-Vice Chairman-Hindustan Lever, and creator of ‘Inside the Boardroom’, who congratulated the BBLF4 crew for planning the occasion meticulously and organizing the insightful interactions.

Remarking on the massive outreach of the fest, Dr. Prabina Rajib, Director, BIMTECH, stated, “Witnessing the massive success of the past three editions, BIMTECH is back with its flagship literature festival to foster the habit of reading about business landscape among students and stakeholders. This niche literary celebration has brought together excelling business leaders, authors and industry experts to engage in thoughtful discussions on the latest waves in the world of business.” This Biz-Lit Fest offered a particular mix of enterprise literary taste via readings of literary works, partaking panel discussions, and hands-on workshops; which aimed to deliver collectively like-minded people from academia, journalism, media, and the widespread literary group at giant. (ANI)

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