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On day one of many Festival of Creativity aka Cannes Lions 2023, 9 works have been shortlisted underneath the Entertainment Lion class. Leo Burnett India, FCB India, DDB Mudra Group, amongst others have made it to the listing. With this, India has a complete tally of 35 shortlisted works.
Leo Burnett India’s six works have been shortlisted. Airtel 175 Replayed for the model Airtel has been shortlisted six instances. Firstly, the model has bagged 4 shortlists for Entertainment Lion underneath the sub-categories- – dwell leisure, influencer and co-creation, partnerships with expertise and social behaviour and cultural insights.
Secondly, the model has bagged two shortlists for Entertainment Lion for Sport underneath model storytelling and sports activities dwell expertise sub-categories.
Next, FCB Kinnect and FCB India and FCB Chicago’s work Chatpat for the model SOS Children’s Villages has been shortlisted for Entertainment Lion underneath the sub-category influencer and co-creation.
Furthermore, FCB Interface and FCB Brasil’s work TR for Teachers for the model Navneet has been shortlisted for Entertainment Lion underneath the sub-category social behaviour and cultural insights.
Next, DDB Mudra Group’s work MachineGun Mouth for the model Battleground Mobile India has been shortlisted for Entertainment for Gaming Lion underneath the sub-category audio-visual content material.
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