The round was led by investors like AngelList India, Utsav Somani’s iSeed, Village Global, LogX Ventures, and Jasminder Singh Gulati of NowFloats, said a statement from Chingari.

The company plans to use the funds raised to hire more talent to accelerate product development, ramp up the platform and make it more engaging and consumer focused, and engage a larger consumer base by offering a seamless short video entertainment experience.

“We are happy to have amazing investors like AngelList India, Utsav Somanis iSeed, Village Global and its amazing network of entrepreneurs and global leaders, LogX Ventures and some reputed angels,” co-founder and CEO of Chingari App Sumit Ghosh said. “Were delighted that investors saw the immense potential in our vision and chose to join the Chingari journey,” he said.