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Dick’s Sporting Goods Inc.
DKS,
and Under Armour Inc.
UA,
UAA,
have partnered on the UA HOVR Breakthru, a basketball shoe for women designed with help from women athletes. The shoe will be available exclusively at Dick’s Sporting Goods starting on September 17 priced at about $110. Under Armour has a restructuring plan in place that includes a rethinking of its own store lineup. Shares of Under Armour are down 46% for the year to date. Last year, Dick’s Sporting Goods discussed changes being made to its Under Armour assortment. Dick’s Sporting Goods stock has gained 16.1% for 2020 so far. The S&P 500 index
SPX,
is up 10.4% for 2020 to date.
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