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Flutter helps ‘The Tour 21’ fundraise £1m for Cure Leukaemia
Flutter Entertainment is delighted to introduced that it has helped nationwide blood most cancers charity Cure Leukaemia, attain its £1million fundraising goal for its flagship biking occasion – ‘The Tour 21’. Flutter is the headline associate for the 2023, 2024 and 2025 iterations of the occasion.
A crew of 18 beginner cyclists has spent the previous three weeks biking throughout Spain and France as a part of ‘The Tour 21’, in partnership with Flutter, on behalf of Cure Leukaemia – a feat which has seen them full all phases of the Tour de France – one week forward of the professionals. Made up of cyclists from the world over, the crew accomplished all 3,400km of the world’s most well-known and prestigious skilled biking occasion.
The crew this 12 months have been pushed to their bodily limits in what has been probably the most mountainous Tour route since its inception. Moreover, two Flutter colleagues joined the crew for 2 phases of the occasion together with this 12 months’s Queen Stage.
Five mountain ranges have been tackled in whole – the Pyrenees, Massif Central, Jura, Alps and Vosges. Over the course of the 21 phases, the crew, representing 4 completely different nations, cycled over 55,000m of elevation – the equal of climbing Mount Everest over six occasions – or 183 Eiffel Towers.
All funds raised by ‘The Tour 21’ crew will likely be invested in Cure Leukaemia’s Trials Acceleration Programme (TAP). The TAP Network is a community of specialist Research Nurses at 15 blood most cancers centres. This community allows accelerated setup and supply of doubtless life-saving blood most cancers scientific trials giving sufferers entry to remedies not at the moment out there via customary care.
Kerry McNally, Group Head of Communities, stated: “We are thrilled to have reached the £1million donation mark in help of The Tour 21 Riders because the problem involves an in depth.
“Through Cure Leukaemia’s Trials Acceleration Programme (TAP), the cash raised by ‘The Tour 21’ will help a brand new scientific trial for sufferers residing with Acute Lymphoblastic Leukaemia (ALL). As headline sponsors, we’re immensely proud to be part of the trouble to eradicate this illness.
“This partnership brings collectively our ardour for sport with our dedication to Do More, serving to help the communities wherein we function, and with the purpose of serving to 10 million folks by the top of 2030. The cash raised throughout the occasion will assist us to attain this purpose and we’re excited to proceed working with the Cure Leukaemia crew.
As a part of our Positive Impact Plan, we mix the ability of sport and play, the fervour of our folks and the attain of our manufacturers to ‘Do More’ for our communities all over the world.”
Professor Charlie Craddock CBE, Cure Leukaemia’s Co-Founder, stated: “The crew might not be conscious, however their bravery, their dedication to individuals who urgently want our assist for brand new remedies and their imaginative and prescient that we are able to make the long run higher has galvanised the blood most cancers neighborhood.
“The crew have impressed blood most cancers sufferers who’re profoundly moved by the bravery that they’ve proven. And additionally, in fact, critically, they’ve raised very important cash to help Cure Leukaemia.”
For additional data, please contact corporatemedia@flutter.com.
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