Also on Wednesday, GM will reveal greater detail around its planned EV product launches beyond the upcoming GMC Hummer pickup, EV600 delivery van and Cadillac Lyriq crossover.

That includes plans for electric versions of GM’s Chevrolet Silverado and GMC Sierra full-size pickups in late 2022 and late 2023, respectively, according to the sources as well as an industry forecast provided by AutoForecast Solutions.

Part of the investor day will include outlining what percentage of GM’s total vehicle sales will be EVs by 2030, the sources said. The automaker in January set a goal to sell all new light vehicles with zero tailpipe emissions by 2035.

When it comes to software, GM will discuss what its offerings allow it to do financially and how that will make the Detroit company’s business less cyclical than auto companies have been historically, the sources said.

Last week, GM introduced the branding for its software platform, Ultifi – coming in 2023 – and discussed building an App store-like approach to making the platform open for developers.

Software-oriented products and services are key to GM and other automakers sustaining profit margins during the transition to connected and electric vehicles, but that will compel companies to build skills and workforces they have lacked in the past.

GM also will explain how it will leverage its Ultium battery partnership with LG Energy Solutions and how scaling up production of batteries will allow the company to cut costs, Ken Morris, GM vice president of EVs and AVs, said at a conference this week.

“We’re really knitting together all elements of our growth strategy,” he said.

GM will launch at least 20 new EVs in the U.S. — mostly pickups, SUVs and crossovers — through early 2028, according to AFS, whose data is based on planning information provided to suppliers by the automakers, and is widely used across the industry.

More concrete details, including the timing, pricing and projected volumes of future EVs, could be critical in wooing investors as GM copes with the costly and damaging recall of the Chevy Bolt EV for battery-related fires.

At the same time, competitors are ramping up their own EV initiatives, including Ford Motor Co.’s announcement this week of an $11.4 billion blitz with Korean battery partner SK Innovation.

While GM has laid out its EV lineup into late 2022, the following year is scheduled to feature the launches of at least five more, including the GMC Hummer SUV, Cadillac Celestiq sedan which is expected to sell for well over $100,000, and Chevy Blazer crossover, AFS said.