A brand new line of ‘Singapore Inspired’ retail and vogue merchandise has been launched by the Singapore Tourist Board (STB) and Little Black Book (LBB) in collaboration with a few of India’s prime vogue companies, RSVP by Nykaa Fashion, Chumbak, and The Souled Shop.

A extremely profitable first version of this intimate partnership between STB and LBB, dubbed “Singapore Edit Festival,” was launched in January 2022, and the second iteration of that collaboration will now start.

Under a rigorously curated programme, designers from the three Indian manufacturers had been invited to Singapore to supply unique capsule collections that had been motivated by their experiences there. The assortment consists of a vibrant choice of 41 gadgets that embrace garments, equipment, house decor, and way of life merchandise.

These gadgets function basic Singaporean themes together with Peranakan motifs, orchid prints, and phrases that allude to the city-distinctive state’s culinary scene.

Every merchandise on this assortment is a mirrored image of the three Indian companies’ progressive designs, which had been impressed by Singapore’s numerous journey choices. LBB performed a vital half within the presentation of a one-of-a-kind assortment that gives Indian customers the flexibility to expertise the vacation spot by way of their private type. LBB labored with these new-age companies to curate the ‘Singapore Inspired’ assortment.

As a results of Singapore’s top-notch, vibrant retail panorama, procuring is without doubt one of the hottest pastimes for Indian guests. The vacation spot’s retail scene is a veritable shopper’s paradise, providing a particular procuring expertise for guests of all funds ranges.

It is house to an unmatched number of procuring choices, from luxurious flagship boutiques carrying unique limited-edition merchandise to one-stop retailers like Design Orchard carrying distinctive merchandise designed by unbiased Singaporean artists.

Speaking concerning the collaboration, Mr. GB Srithar, Regional Director, India, Middle East, South Asia and Africa, STB mentioned, “We are thrilled to partner LBB in this retail initiative for a second time. This collaboration offers an excellent opportunity to highlight Singapore’s unique experiences and attractions.”

Ms. Suchita Salwan, Co-founder LBB, “We are thrilled to partner with Singapore Tourism Board once again in this one-of-a-kind omnichannel collaboration. At LBB, we always aspire to do #SomethingDifferent – from onboarding the right brand partners in RSVP by Nykaa Fashion, Chumbak and The Souled Store, embarking on a trip to experience Singapore up-close, and helping the brands to create limited edition collection that best mirrored Singapore’s rich art & cultural heritage that is designed and made in India. This is a true testament to the magical rendezvous of creativity, passion and the right inspiration #SingaporeInspired.”