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Kansas Athletics Returns to SIDEARM Sports to Launch New Digital Home

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Kansas Athletics Returns to SIDEARM Sports to Launch New Digital Home

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Refreshed KUAthletics.com slated to go stay this summer time. 

LAWRENCE, Kan. – Kansas Athletics has partnered with Learfield’s SIDEARM Sports, the nation’s main supplier of collegiate athletics web sites, to reshape the digital residence of Jayhawks sports activities.

Launching this summer time, followers can anticipate a revamped KUAthletics.com with a contemporary, user-friendly design, improved performance, top-of-the-line safety, quicker loading instances and a deal with accessibility, making certain inclusivity for all followers.

“We are thrilled to be partnering with SIDEARM Sports on a reimagined KUAthletics.com digital experience,” stated Jason Booker, Deputy Athletics Director for External Affairs and Revenue Generation.  “In live performance with our already profitable partnership with Learfield and Paciolan, we anticipate finding new methods to ship one of the best content material and expertise in probably the most user-friendly approach to our followers.  We wish to proceed to prepared the ground in our progressive method to our digital property and we all know that SIDEARM Sports shall be an amazing accomplice in serving to us attain these targets.

The overhauled web site will emphasize deep engagement alternatives throughout video, ticketing, and the gameday expertise. With an elevated deal with video content material, equivalent to Learfield Studio’s ‘The Blueprint,’ the location will present a brand new platform for all Kansas content material, consolidating stay, authentic, and pre-recorded content material into one location.

Through SIDEARM’s intensive partnership with Paciolan – Learfield’s digital ticket and advertising platform – the location will present a extra interactive ticketing expertise, simplifying the method for followers to buy, handle, and safe tickets for his or her favourite Jayhawk groups.

“We’re excited to welcome Kansas back to SIDEARM,” stated Michael Clarke, Chief Operating Officer of SIDEARM Sports. “As one of SIDEARM’s earliest Power Five clients, KU’s input and collaboration were crucial to our platform’s development. In partnership with the exceptional team in Lawrence, we’re eager to innovate new ways to engage with fans worldwide.”

As a part of the partnership, Kansas and SIDEARM Sports’ Digital Content Team will launch new, immersive experiences to constantly interact with Jayhawk followers. Users can anticipate ongoing updates after launch, together with future improvements equivalent to University Development microsites, Name, Image, and Likeness promotion and different Jayhawk-led initiatives.

About SIDEARM Sports
Operating within the Learfield portfolio of firms since June 2014, SIDEARM Sports is the nation’s main digital supplier for school athletics. Learfield, the media and expertise firm powering school athletics, additionally represents Kansas by means of Jayhawk Sports Properties (multimedia rights), CLC (licensing) and Paciolan (ticketing).

SIDEARM is predicated in Syracuse, N.Y., and is trusted by a few of the largest manufacturers within the trade, together with most NCAA applications and Power Five athletic departments. As a frontrunner in digital fan engagement, SIDEARM Sports offers the best-in-class software program and expertise that powers web sites, cellular functions, OTT media providers, stay stats, video streaming and extra for its companions. Clients proceed to belief SIDEARM for its help, reliability, customization and easy-to-use interface that permits faculties to tailor their content material and digital presence instantly for his or her followers.

To see extra about SIDEARM, please go to www.sidearmsports.com.

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