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Some issues aren’t “Forever” for legendary rock band KISS after the quartet introduced they bought their catalog, model identify and IP.
The 2014 Rock and Roll Hall of Fame inductees did the take care of Swedish firm Pophouse Entertainment Group. The firm, based by Swedish music govt Per Urban Sundin, paid the band $300 million for the acquisition, Bloomberg reported.
“Pophouse, the pioneering global entertainment and music investment firm, announces the acquisition of the music catalogue, brand name and likeness – including the world- famous face paint designs – as well as trademarks of the iconic American rock band KISS,” the Stockholm-based company said in a news release.
What does Pophouse plan on doing with KISS’s catalog, likeness?
Pophouse referred to as the deal a “groundbreaking partnership” that may permit the personal leisure firm to “further develop and amplify the unique KISS legacy worldwide,” together with “preserving their iconic music, enigmatic personas, and expressive imagery for generations to come.”
The firm is planning a biopic, an avatar present and a KISS-themed expertise, based on the discharge. The band will “play key roles in the development of the projects” and work alongside Pophouse, the corporate added.
“We have always been breaking new ground in popular culture, and this partnership will ensure that we continue to do so for years to come,” Gene Simmons, bassist and co-founder of KISS, said in the release. “Because what Pophouse is doing, is breaking rules… The future could not be more exciting!”
Pophouse deal comes after KISS bids farewell to stay touring
The deal comes after KISS bid farewell to live touring in December 2023 after their remaining present in Madison Square Garden.
“This … is the end of the road,” Paul Stanley, co-founder, frontman and co-lead vocalist for KISS, mentioned through the remaining present in New York. “It seems sad, but tonight is a night to celebrate what we did together. And we couldn’t have done it without you.”
Before curtains closed on the band’s remaining present, a message appeared on the video screens within the enviornment, it learn “A new KISS era starts now.” Immediately after the message, the band’s digital avatars popped up on the screens and commenced enjoying “God Gave Rock and Roll To You.”
KISS’s remaining stay present in New York set the stage for the take care of Pophouse
Unbeknownst to KISS followers, the digital avatars are a challenge with Pophouse that was previewed on the band’s remaining present, based on the corporate’s launch.
“Through a magical combination of cutting-edge technology and unrivaled creativity, Pophouse will bring the full, authentic KISS experience to both existing and new fans for years to come,” the corporate mentioned.
The avatar present is deliberate to launch in 2027, based on Pophouse.
“Our journey with Pophouse is fueled by the desire to eternally resonate across diverse facets of global culture,” Stanley mentioned within the launch. “As we embark on this venture, we aim to weave our legacy into the tapestry of different worlds, ensuring that the KISS experience continues to captivate both our devoted fans and those yet to discover the thrill. This partnership is not just a chapter; it’s an eternal symphony of rock ‘n’ roll immortality.”
The solely different music catalog acquisition/partnership Pophouse has with an artist exterior of Sweden is Cyndi Lauper’s, which the “Girls Just Want to Have Fun” singer bought in February, based on the corporate.
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