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Pop sensation Lady Gaga started wearing masks long before they became trendy – or rather, mandatory – but it is the masks she wore for the 2020 MTV Video Music Awards (VMAs) that are notable.
They stood out not just for their quirkiness, but also because one of them was produced by Indonesian label Maison Met.
Lady Gaga accepted the award for Artist of the Year and the MTV Tricon Award in New York City on Sunday wearing a mask by Maison Met. The mask was one of several different masks she wore throughout the event.
Lady Gaga took home five awards, three of which were for her song “Rain on Me” with Ariana Grande.
The Maison Met mask in question – a silver metallic mesh mask – was worn with a matching shimmering Valentino catsuit, an oversized fluffy white Valentino coat and a pair of towering calf-length boots by Pleaser for the Artist of the Year award.
For the MTV Tricon Award – a newly created award that recognized Gaga’s achievements in music, fashion and acting – the mask was paired with the same Valentino catsuit, but this time layered under a custom metallic coat by Candice Cuoco and a custom headpiece by Lance Victor Moore.
Maison Met creative director Mety Choa said in a statement for The Jakarta Post on Tuesday that the metallic mesh material was chosen for its uniqueness and elegance, reflecting Lady Gaga’s character and the brand’s DNA.
“Hopefully the mask collaboration between Maison Met and Lady Gaga can show all of us that we should not lose hope and continue creating in the midst of this worrying situation with the ongoing pandemic,” she said.
Lady Gaga wore a custom visor resembling a face shield by Indonesian designer Rinaldy A. Yunardi in the music video for “Stupid Love”, the lead single of her critically acclaimed sixth album Chromatica. (ste)
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