Country Ribbon has acquired a big injection of presidency money towards modernizing equipment to extend productiveness, develop markets, and scale back its environmental footprint.

The federal and provincial governments introduced greater than $8 million yesterday aimed toward buying air-chill know-how and secondary processing gear for the poultry producer.

Air-chilling will substitute the water-chilling course of, thus lowering the quantity of water required by about 4 million gallons a 12 months.

Yesterday’s announcement was held exterior at Country Ribbon’s farm close to Cochrane Pond in chilly, windy and drizzly circumstances, which was not misplaced on firm president and CEO Ian MacKinnon throughout his remarks.

He chalked up his hassle announcing “modernization” to the truth that his lips had been froze.

The province is placing up $800,000 by way of the Canadian Agricultural Partnership, which is funded beneath its Agriculture Processing and Value-Added Program.

Country Ribbon, which employs virtually 300 folks, is the province’s solely built-in rooster processor, producing sufficient poultry to satisfy 100 per cent of the demand in Newfoundland and Labrador.