A recruiting network chose a new technology partner that will help it facilitate easier sharing of jobs and candidates for its members.

Grand Rapids-based NPAworldwide said Tuesday, Oct. 5, it partnered with San Francisco-based Oorwin Labs as its strategic technology partner.

The partnership will include the members-only recruitment marketplace and allow NPAworldwide to offer Oorwin’s applicant tracking system (ATS)/customer relationship management (CRM) platform to members seeking an enhanced tool to support their growth.

The NPAworldwide custom marketplace is planned to launch in the first quarter of 2022, and NPAworldwide will immediately begin promotion of the Oorwin Labs ATS/CRM to members as well as independent recruitment firms that are prospective members.

“We selected Oorwin because they are building a next-generation, intelligent, integrated platform that leverages emerging technologies and is AI-powered to improve our members’ productivity, while offering a tremendous user experience,” said Dave Nerz, president of NPAworldwide. “We have seen evidence of improved efficiency and outstanding customer care from Oorwin.”

NPAworldwide has been facilitating split-fee placements between members since 1956. It is now a global organization of independent recruiters working cooperatively to fill job openings. The Oorwin marketplace will replace an in-house system in operation since 2014.

“It is exciting to have the opportunity to offer an AI-powered ATS/CRM that coordinates seamlessly with our marketplace,” Nerz said. “Prior marketplace tools have had points of connection but nothing as seamless as what Oorwin provides.”

Oorwin Labs CEO Venkat Kolli echoed the fit.

“In NPAworldwide, we are partnering with a growing and dynamic recruitment organization that will benefit from the features and capabilities that Oorwin can deliver. We look forward to leveraging the Oorwin platform and the custom marketplace extension with NPAworldwide’s 550-plus member locations and more than 1,800 recruiters globally,” he said.