New Delhi (India), September 8: Planet India premiered in New Delhi bringing stars of leisure, senior authorities figures, environmental and enterprise leaders collectively for a Gala screening in celebration of this local weather optimistic marketing campaign impressed by India’s presidency of the G20. The occasion featured Planet India Advisory Council member and main actress and UN ambassador Dia Mirza, together with a particular shock look from worldwide famous person, actor and environmentalist Jackie Shroff, face of This is Planet India. Guests got an unique preview of the Planet India movie sequence which is able to launch on JioCinema and throughout social media on eighth September and launched to a number of the local weather heroes whose tales have impressed the marketing campaign.

Planet India is a first-of-its-kind highly effective visible storytelling marketing campaign celebrating India’s options to the local weather and nature disaster. In partnership with multi-award-winning filmmakers Studio Silverback, the workforce behind Sir David Attenborough’s A Life on Our Planet, and India’s main creator financial system platform Pluc.TV, Planet India celebrates and shares tales of how folks and communities throughout India are driving local weather and nature innovation. From defending snow leopards in Himachal Pradesh, to restoring metropolis lakes in Bangladesh, to planting forests in Assam, to bringing clear vitality to rural India, these unimaginable movies will inform by no means earlier than seen tales of India’s response to local weather and nature change, and encourage the world. JioCinema’s big attain will imply this marketing campaign will probably be accessible to a whole lot of tens of millions all through India. And in a world-first, Planet India will make this world-class footage accessible to others at no cost on Open Planet, a model new worldwide open-source platform, creating an unprecedented visible storytelling toolkit which empowers everybody to share their Planet India tales. This will immediately create the biggest, strongest open library of Indian local weather and nature footage in historical past. Leading content material creators from throughout India have used this content material to create their very own distinctive Planet India tales and name to their followers to affix the dialog on-line at #PlanetIndia. Planet India has been made potential by its partnership with DP World, an end-to-end provide chain options supplier – enabling commerce around the globe. Speaking on the occasion: Mr Anurag Singh Thakur, Hon’ble Minister for Information and Broadcasting, Youth Affairs and Sports, India, mentioned: “I’m glad that PlucTV and Studio Silverback have decided to make Planet India, which is a statement to the world of the unity, passion, and dedication among the people of this country — particularly showcasing how the young minds of India are at the forefront of the battle against climate change, and the protection of precious natural resources.” Mr Shombi Sharp, UN Resident Coordinator for India mentioned: “I want to thank the organisers of Planet India for this incredible opportunity to shine a light on India’s amazing biodiversity, and wealth in youth. These attributes set India apart, and we must celebrate them.” Ms Dia Mirza, Actress, UN Ambassador and Member of Planet India Advisory Board, mentioned: “I am so inspired and so excited, and this has just been such an honour and privilege to be associated with such an important campaign. Congratulations Planet India — thank you for existing and I’m very sure that many people from all over the world are going to be inspired by your work.” Mr Jackie Shroff, Actor and Face of This is Planet India movie mentioned: “There are incredible stories of Indians leading the fight against climate change from the forefront and the world needs to hear about them. Planet India is a way for us to get inspired by these amazing innovators.” Mr Tamseel Hussein, Founder and CEO, Pluc TV, mentioned: “For the past year, the Planet India team has been going to every corner in the country and collecting some of the most amazing visuals of mangroves, lakes, and snow-capped mountains. And tonight, we will open source that footage for everyone in the world to be able to download and tell their own Planet India story.” Mr Colin Butfield, Executive Director of Studio Silverback, mentioned: “If we want to change how the world views nature, how the world tackles climate change, how we look after people, we have to change the story, and we also have to change the way we tell the story. Planet India is our attempt to do that.” Mr Jason Knauf, Executive Producer, Planet India, mentioned: “The world needs to see these inspiring stories of Indian solutions to global challenges.”

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