Orry shared this picture. (courtesy: orry1)

New Delhi:

Remember the web phrase “pics or it didn’t happen”? Well, in 2023 that phrase may very nicely be altered to “went viral or it didn’t happen”. In the Indian context, the pop-culture realm noticed many viral phenomena this 12 months. While some have been moments that left web customers stumped, another viral sensations introduced smiles to faces. From Alia Bhatt’s lipstick hack that impressed articles and weblog posts on misogyny, to the resurgence of the long-lasting Zeenat Aman, this 12 months has had an assortment of some very particular viral sensations. Here’s a deep dive into a few of 2023’s most viral pop-culture moments/folks.

The Sweet Life of Orry

If this have been a contest, Orhan Awatramani aka Orry can be the winner for presenting us with a few of 2023’s most viral moments [and bizarre phone case designs]. The socialite, who’s Bollywood’s BFF, not solely made it to Koffee With Karan episodes as a subject of debate and Bigg Boss 17 as a visitor but in addition gave the web so many traces and phrases of nice recall worth.

Thanks to Orry, a bit of the web simply desires to be a “liver” like him. No, not the organ however simply the idea of being. “You go for a job, you are a jobber. You paint, you are a painter. I am living, I am a liver. Yea, I am a liver,” Orhan Awatramani had stated in a video, and the web, evidently, had discovered a viral second, for the ages.

Also, Bollywood followers internationally have loads to thank Orry for, since he has posted inside photographs from each massive celebration. And nobody, from Salman Khan to Isha Ambani, may escape Orry’s selfie digicam.

The resurgence of Zeenat Aman

Zeenat Aman, the Bollywood actress who wowed generations together with her on-screen charisma within the 70s and 80s, determined to make the web a greater place by beginning an Instagram profile. Her candid candour, beautiful footage, poignant captions, heartfelt recommendation {and professional} anecdotes have made her an web sensation. What adopted have been model offers and performing roles, all of which had the signature Zeenat contact for which her followers are grateful.

Keeping up with Uorfi

Kim Kardashian and Paris Hilton who? Meet Uorfi Javed, the fashionista who seems to have the paparazzi on pace dial and the web in a daze together with her eclectic fashion decisions. From stepping out in costumes product of cigarette buds and newspapers to clapping again at detractors – of which some have been celebrities – with unabashed candour, Uorfi’s on-line presence has been the stuff of web legends and fodder for quite a few viral movies.

Looking like a wow

This earworm of an Instagram audio went viral and the way. The traces – “So beautiful, so elegant, just looking like a wow,” – which began as a innocent but enthusiastic gross sales pitch for an outfit by a girl named Jasmeen Kaur, quickly caught the eye of a few of the largest names within the leisure world. From Indian celebrity Deepika Padukone to American supermodel Ashley Graham, celebrities on social media have earnestly lip-synced to the catchy traces. 

Barbenheimer memes: Clash of the Titans

In July, two of Hollywood’s largest movies in a very long time –  Greta Gerwig’s Barbie and  Christopher Nolan’s Oppenheimer – selected to conflict on the field workplace. Both movies boasted of subjects which might be in style worldwide [albeit, for very very different reasons] and a stellar star forged. The conflict of the 2 movies and the blitz of Mattel’s advertising campaigns gave beginning to a meme monster within the type of Barbenheimer content. From fusing stills from the 2 movies into posters for one movie named Barbenheimer to character crossovers, Barbenheimer memes dominated the web crossover and the way.

“Wipe that off,” by Alia Bhatt

Alia Bhatt, one of many nation’s hottest stars, introduced us with one of the crucial viral moments of 2023 throughout a make-up routine video. While selling her film Heart Of Stone, Alia Bhatt shared some beauty tips in a video. In the clip, she stated that she tends to rub off her lipstick after making use of it generously, leaving a lightweight stain. So far, so good.

 Things escalated when Alia Bhatt added, “Because one factor my husband [when he wasn’t my husband when he was my boyfriend as well] says after we used to exit at evening, he used to say ‘Wipe that [lipstick] off. Wipe that off’. Because he loves the pure color of my lip,” referring to Ranbir Kapoor. The internet, however, was not happy, calling out Ranbir Kapoor for being “controlling” and “ misogynistic”, with jokes like “Alia: Please blink if you’re in danger” dominating the comments section.

Imran Khan wins the internet

Imran Khan, best known for his work in films such as Jaane Tu… Ya Jaane Na, I Hate Luv Storys, and Delhi Belly, was last seen on the big screen in 2015’s Katti Batti. As fans continued to wait for his comeback, Imran Khan – replying to a post dedicated to him on Instagram – said that he would return to acting only if a comment he made on the post got 1 million likes. The likes and the love came in from all quarters, after which Imran Khan said, “The truth is, it was never about a million likes. I picked the number because it seemed unattainable, and since it would never happen anyway, I could just quietly retreat again, no questions asked. I didn’t count on all of you picking it up and carrying it forward… After all this time, I didn’t think anyone would still care enough to reach out and tell me they believed in me. Your love humbles me.” 

While fans are still awaiting a movie announcement, the elusive Imran Khan has revived his Instagram account, sharing anecdotes and trivia about his earlier work.

Meet Malti Marie

While Priyanka Chopra and Nick Jonas welcomed their daughter in 2022, it was only in January 2023, after her first birthday, that fans got a glimpse of the baby’s face. Maltese Marie’s face reveal happened on the world stage – as the Jonas Brothers – Nick, Kevin and Joe Jonas officially made it to the iconic Hollywood Walk of Fame. Cheering her father and uncles from the front row was Malti Marie, looking as cute as a button on her mother’s lap.

Kaavaalaa: Dancing to Tamannaah Bhatia’s tune

Actress Tamannaah Bhatia has often proved her mettle as one of the most talented dancers in Indian cinema. So, when she appeared in a special song in one of the biggest movies of the year, Jailer headlined by Rajinikanth, it went viral, in no time. From the official Instagram handle of FC Barcelona sharing a video of kids dancing to the song to Ambassador of Japan Hiroshi Suzuki grooving to the track, Kaavaalaa was a real viral sensation.

Jaya Bachchan Vs Paparazzi

To say that Jaya Bachchan and the paparazzi have a love-hate relationship would be putting it mildly.  The veteran actress has little patience for the shutterbugs and is often seen snapping at the camera persons at events for being too loud or too close for comfort.  At the Rocky Aur Rani Kii Prem Kahaani premiere in July, Jaya Bachchan snapped at the camerapersons for screaming instructions at her. She said, “I’m not deaf.”  The video, unsurprisingly, went viral.

Similarly, at the screening of her grandson Agastya Nanda’s debut film The Archies, Jaya Bachchan once again lashed out at the paparazzi; asking them to not shout before posing with Tina Ambani for pictures. This video too went viral, making way for memes. 

Jaya Bachchan, on her part, has made no bones about her feelings for paparazzi. She said, “I hate it. I despise it. I despise the people who interfere in your personal life and fill their stomachs by selling those products. I hate it, I’m disgusted with such people. I always tell them, ‘Aapko sharam nahi aati hai (Don’t you feel ashamed?),” on an episode of granddaughter Navya Naveli Nanda’s podcast What The Hell Navya. And, so the memes continue. 

Tell us your favourite viral moment from 2023.