Dan Levy, at present the social media large’s vice chairman of enterprise messaging, mentioned in a submit to Meta’s inner social community on Monday that he wished to deal with household after shedding a toddler to leukemia.

A Meta spokesperson confirmed Levy’s departure and mentioned enterprise messaging would stay a strategic precedence and space of funding for the corporate this 12 months.

Levy didn’t instantly reply to a request for remark.

Levy has been at Meta for 14 years. The enterprise messaging mission he heads has been flagged by Zuckerberg for development potential, though he was changed final 12 months as total head of advert and enterprise merchandise.

Previously, Levy ran Meta’s adverts and enterprise merchandise division, now known as Monetization. He was changed in that function final 12 months by John Hegeman, one other long-time government who had managed adverts product underneath Levy and, in his new function, grew to become Levy’s boss.

That bigger unit oversaw Meta’s adaptation to Apple Inc’s iOS privateness adjustments in 2021, a expensive disruption that minimize Meta’s entry to the precious person information round which it had constructed its focused promoting enterprise.

The division has tried to construct in-app commerce options to make up for that “signal loss,” whereas additionally utilizing synthetic intelligence to enhance advert focusing on precision, with combined success.

Executives see enterprise messaging as one other a part of the answer, because it may lastly monetize the favored chat app WhatsApp, which Meta purchased for $22 billion in 2014 however has but to supply important income.

Zuckerberg has mentioned the enterprise line – wherein manufacturers pay to make use of Meta’s WhatsApp, Messenger and Instagram chat companies to promote merchandise and handle buyer interactions – is more likely to be the corporate’s “next major pillar” of gross sales development.

Levy’s departure comes amid a tough season for Meta, which final week introduced a second main spherical of layoffs tied to a restructuring plan to kill off lower-priority initiatives and “flatten” layers of center administration.
Another adverts VP on the gross sales aspect, Michelle Klein, additionally introduced this week that she was leaving. She led a advertising unit of round 1,000 individuals and steered the corporate’s rebranding from Facebook to Meta, in response to her LinkedIn profile.

Meta likewise confirmed her departure. Klein didn’t instantly reply to a request for remark.