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Updated: Apr 12, 2023 12:29 IST

Mumbai (Maharashtra) [India], April 12 (ANI/BusinessWire India): Leading sports activities broadcaster of India, Sony Sports Network, has prolonged its collaboration with Union of European Football Associations (UEFA), the governing physique of soccer in Europe. As a part of the deal, the broadcaster has acquired the exclusive media rights for all of the UEFA National Team competitions scheduled between 2022-2028 and can showcase the UEFA EURO 2024 & 2028, together with its European Qualifiers and Friendly Matches. The UEFA tournaments will probably be obtainable completely on each linear tv within the Indian subcontinent, together with India, Afghanistan, Pakistan, Bangladesh, Bhutan, Nepal, Maldives, and Sri Lanka, in addition to live-streamed on their on-demand OTT platform SonyLIV.
Sony Sports Network will dwell telecast UEFA EURO 2024, one of many greatest worldwide soccer tournaments that includes all the highest nationwide groups from Europe. The much-anticipated marquee match begins on 14th June 2024 and will probably be hosted in Germany, with the Final scheduled on 14th July in Berlin’s Olympiastadion. To qualify for UEFA EURO 2024, the groups should undergo the European Qualifiers which can happen from March 2023 till March 2024 with the Play-Offs. The qualifiers will probably be performed between 53 groups throughout ten teams within the round-robin format and also will be dwell telecast on Sony Sports Network.
Sony Sports Network may also broadcast all of the matches of the UEFA Nations League. The closing act of the competitors, the UEFA Nations League Finals 2023 will go underway from 14th June 2023 between Netherlands, Croatia, Spain, and Italy.
As a part of the six-year deal, the broadcaster will showcase over 1300 soccer matches throughout its channels. The community will televise the 2024 & 2028 European Qualifiers and the upcoming two editions of the UEFA EUROs. Additionally, soccer followers will witness all of the video games of the UEFA Nations League 2024 & 2026, in addition to the UEFA Nations League Finals in 2025 & 2027. In addition to this, Sony Sports Network continues to be the official broadcaster for the UEFA Champions League, UEFA Europa League, UEFA Europa Conference League, Bundesliga, Emirates FA Cup and extra.
Comments:
Rajesh Kaul, Chief Revenue Officer – Distribution & International Business and Head – Sports Business, Sony Pictures Networks India:
“We’re thrilled to announce that Sony Sports Network has extended its partnership with UEFA and secured the rights to the UEFA EURO 2024 and 2028 editions, further cementing our commitment to delivering premium quality football on a massive scale. With the acquisition of exclusive television and digital rights in the Indian sub-continent, we’re excited to bring the tournament to viewers in multiple languages, ensuring that fans can experience the thrill of one of the biggest events in football. UEFA commands some of the most premium football properties, and this association expands our football portfolio with an additional 1300 football matches making us the premier destination for European football in India.

There is a high attraction for the marquee UEFA EURO tournament, featuring the top European footballing nations, both with advertisers and viewers in India. And this was evident in the successful broadcast of UEFA EURO 2020 on Sony Sports Network in which the viewership impressions were more than triple of UEFA EURO 2016 along with over 65 brands that associated with our network for the prestigious tournament across our linear and digital platforms.”

Guy-Laurent Epstein, Director of Marketing, UEFA
“We are very pleased to continue our partnership with Sony Sports Network as the home of UEFA National Team Football in the Indian subcontinent until 2028. Fans in the region will be offered an extensive and excellent coverage of UEFA’s European National Team Football portfolio which includes the European Qualifiers, UEFA Nations League, UEFA EURO 2024, and UEFA EURO 2028, with all matches broadcast on linear television and the digital platform SonyLIV.”

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