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Sony Sports Network, on Tuesday, has prolonged its collaboration with the Union of European Football Associations (UEFA), the governing physique of soccer in Europe.
This provides the broadcaster unique media rights for all of the UEFA National Team competitions scheduled between 2022-2028 and can showcase the UEFA EURO 2024 and 2028, together with its European Qualifiers and Friendly Matches.
“As part of the six-year deal, the broadcaster will showcase over 1,300 football matches across its channels. The network will televise the 2024 and 2028 European Qualifiers and the upcoming two editions of the UEFA EURO. Additionally, football fans will witness all the games of the UEFA Nations League 2024 and 2026, as well as the UEFA Nations League Finals in 2025 and 2027,” it added .
Sony Sports Network continues to be the official broadcaster for the UEFA Champions League, UEFA Europa League, UEFA Europa Conference League, Bundesliga, Emirates FA Cup, and extra.
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Rajesh Kaul, Chief Revenue Officer – Distribution & International Business and Head – Sports Business, Sony Pictures Networks India stated Sony Sports Network has prolonged its partnership with UEFA and secured the rights to the UEFA EURO 2024 and 2028 editions, additional cementing its dedication to delivering premium high quality soccer on a “massive scale.”
“With the acquisition of exclusive television and digital rights in the Indian sub-continent, we’re excited to bring the tournament to viewers in multiple languages, ensuring that fans can experience the thrill of one of the biggest events in football. UEFA commands some of the most premium football properties, and this association expands our football portfolio with an additional 1,300 football matches making us the premier destination for European football in India,” he added.
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The firm stated it had a profitable broadcast of UEFA EURO 2020 wherein the viewership impressions have been greater than triple of UEFA EURO 2016 together with over 65 manufacturers that related to the community.
The UEFA tournaments can be obtainable completely on linear tv within the Indian subcontinent, together with India, Afghanistan, Pakistan, Bangladesh, Bhutan, Nepal, Maldives, and Sri Lanka, in addition to live-streamed on their on-demand OTT platform SonyLIV, it added
Guy-Laurent Epstein, Director of Marketing, UEFA,” We are very happy to proceed our partnership with Sony Sports Network as the house of UEFA National Team Football within the Indian subcontinent till 2028. Fans within the area can be provided in depth and glorious protection of UEFA’s European National Team Football portfolio.”
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