Jatin Paranjape, a retired cricketer who later labored in sports activities advertising, found a couple of gaps in India’s sports activities enterprise that could possibly be focused and addressed. Being part of the trade for greater than a decade Paranjape realized the method of discovering and studying a sport, looking for an apt area, buying the tools and so on., was not a easy course of.

With the goal of aggregating all of the sports activities values on one platform, Paranjape based Khelomore in 2017.

Khelomore is a sports activities tech firm primarily based out of Mumbai that gives pay and play to its customers. The platform permits its customers to play and be taught a sport by providing providers like reserving a venue, aggregating coaches, and occasions for particular sports activities, and providing a market the place sports activities tools may be purchased and offered.

The platform additionally launched a brand new program known as [email protected] that is focused on the viewers who need to practice and play sports activities in their very own housing societies. Paranjape created this program after discovering that almost all of Indians who’re additionally all for sports activities stay in gated societies.

The platform is at present out there in 5 cities which incorporates Mumbai, Pune, Hyderabad, Bangalore, and Ahmedabad and goals to develop to over 20 cities this 12 months.

Khelomore at present focuses on round 15 sports activities and works with greater than 1500 coaches. In order to develop its community of coaches, the corporate is working in partnership with nationwide sports activities federations to onboard registered coaches.

The platform’s income mannequin is thru incomes commissions per transaction be it reserving coaches, venues and even buying gadgets via its on-line market.

The platform has about one lakh month-to-month energetic customers and a complete of round 5 lakh customers. The founder mentioned that the platform has additionally seen an increase within the variety of bookings obtained per thirty days from 3500 in July 2021 to 12,000 in November 2022.

The sports activities tech firm raised its pre-series A funding spherical which noticed participation from angel buyers like Gaurav Deepak, Shripad Nadkarni, Vijay Taparia, Vinay Sanghi and enterprise capitals equivalent to Dream Sports in 2020 and Damera Ventures in 2022.

India’s sports industry was valued at Rs 95 billion in 2021. The firm majorly faces competitors from Playo and Hudle that are in its pay and play vertical.