As a lot because the 2023 Men’s Cricket World Cup is remembered for Travis Head’s heroics within the knockouts and Virat Kohli’s consistency proper by means of the match, for a sports activities fan, the occasion will even be remembered for the trophy expedition to area. Even the ardent Indian cricket staff followers who’re nonetheless ruing for a near-miss within the last are nonetheless left in awe over the superb initiative to create the thrill in regards to the quadrennial extravaganza.

Just when the World Cup shenanigans had began waning, a brand new hashtag began trending on the cricket horizons. “#CricketKaQueendom!” sounds so cool and fits the Women’s Premier League as perfectly as the “yeh toh bus shuruat hai” marketing campaign final 12 months.

Are you questioning whose genius thoughts generates these novel concepts? Welcome to the world of TCM Platform, a one-stop sports activities advertising and marketing resolution platform. From on-line to offline, digital to in-stadia TCM Platform caters to each side that enhances the attraction of a sports activities occasion for each stakeholder.

“At TCM Platform, our mission is to supply sports activities followers with lifetime experiences and reminiscences that may stick with them endlessly. At the identical time, we steadiness it by showcasing manufacturers in a novel and impactful method. We imagine within the energy of sports activities to create lasting reminiscences and forge significant connections between manufacturers and the viewers,” says Mr Sukrit Singh, co-founder of TCM Platform.

Mr Singh indeed seems to be practising what he preaches along with a highly skilled team. It reflects in the wide range of properties they have executed in an ever-expanding Indian sports industry.

One of the highlights of TCM Platform’s association with the 2023 Men’s Cricket World Cup was the “It Takes One Day” marketing campaign. The easy tagline – mixed with its connection to superb World Cup moments and heroes up to now editions – turned a giant hit. Add to it being intertwined together with Navarasas – the essential human feelings – and it encapsulated the truest of that means of a World Cup for a cricket fan. Besides being related to the Indian Premier League’s 2022 version and the International League T20 within the United Arab Emirates, TCM Platform has additionally left an enduring impression on non-cricket occasions. The profitable execution of the Hockey World Cup 2023 in Odisha the place not solely the model was established but in addition Odisha as a sporting hub was highlighted is a sworn statement to the platform having established itself as a market-leader within the sports activities advertising and marketing area.

In an ever-shrinking digital world that appears to be managed by our fingertips, it’s the power of the TCM Platform to steadiness the digital and offline necessities that has made it a novel proposition. “Wealth of expertise, ardour for sports activities, and dedication to innovation has been our hallmark,” says Ms Chanda Singh, Chief Executive Officer of TCM Platform. “We are poised to redefine sports marketing in India while keeping fans at the forefront. Whether it’s through large-scale events, digital campaigns, experiential activations, or compelling content creation, we are dedicated to delivering unparalleled experiences that leave a lasting impression.”

The method by which TCM Platform is excelling on the sporting frontier, they positive know how one can stroll the discuss!