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Synopsis
“With the lockdown being eased and restrictions being lifted across various parts of the country, we have witnessed a spike in demand for undergarments alongside basic clothing items such as bermudas, track pants, T-shirts,” said Vinod Kumar Gupta, the managing director of innerwear company Dollar Industries.
NEW DELHI: Thanks to demand for T-shirts, shorts and other knitted and hosiery products for work from home (WFH), India’s comfort-wear sector has fared relatively better than several other industries during the pandemic.The innerwear segment, in fact, has regained almost 80% of the pre-Covid level of business, according to manufacturers ET spoke to. They say a pent-up demand, coupled with stoppages in productions and issues with the
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