ZEE Entertainment Enterprises Ltd on Friday stated its MD & CEO Punit Goenka has initiated a means of rationalisation of workforce by 15 per cent to prune workers energy throughout the corporate.

In a regulatory submitting, ZEE Entertainment Enterprises Ltd (ZEEL) stated Goenka has proposed a lean organisation construction to the board with a lateral construction whereas figuring out broadcast, digital, films and music as core enterprise items.

“In line with his overall strategic approach, the MD & CEO has initiated the process of rationalisation of the workforce by 15 per cent, that will prune the staff strength across the company to arrive at a streamlined team that is sharply focused on the set goals for the future,” the corporate stated.

As per ZEEL’s annual report for 2022-23, the variety of everlasting staff on the roll of the corporate is 3,437.

ZEEL stated the proposed construction is aimed in direction of arriving at an economical operational mannequin with velocity and agility because the core areas of focus.

“It will further enable the company to chart higher growth by maintaining a keen eye on performance and profitability, thereby seamlessly executing its strategic priorities as required for a content creation company,” the submitting stated.

The proposed workforce construction will foster a extra collaborative performance-oriented tradition, it added.

“In the lateral structure, the MD & CEO has also proposed the elevation of certain team members across businesses, in order to provide them a higher level of responsibilities; besides him assuming direct charge of the critical business verticals leading to cross functional collaboration, quick decision making and higher productivity levels,” the corporate stated.

ZEEL, nevertheless, stated the detailed composition of the brand new working construction shall be introduced after searching for the required approvals and steering from the board.

“Building a simplified, lateral structure for the company, will ensure that we maintain a sharp focus on performance and profitability as the key growth drivers, and the structure proposed to the board is in line with this core thought. The streamlined team at ZEE will maintain a sharper focus on targeting higher levels of productivity to drive growth in order to generate value for all our stakeholders going forward,” Goenka stated.