Pixomondo, which is thought for its work on premium content material together with Sony Pictures Television’s The Boys, in addition to Game of Thrones, House of the Dragon, and the upcoming Avatar: The Last Airbender, maintains three LED sound levels and 7 places of work within the US, UK, Germany, and Canada.

The agency will proceed to be led by CEO Jonny Slow, who will report into Ravi Ahuja, Chairman of Global TV studios and SPE company growth. Under the deal, SPE has acquired 100% of Pixomondo.

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Mayfair invested in Pixomondo in July 2018 to help the transformation of the Company from a post-production VFX supplier to a tech-enabled manufacturing companies enterprise with built-in workflows.

Mayfair helped fund the enlargement of its VFX group, and offered further funding to fund the event of Pixomondo’s digital manufacturing capabilities and LED Stages.

The acquisition of Pixomondo, alongside Sony Pictures Imageworks and Sony Innovation Studios, enhances Sony’s presence within the digital manufacturing house and provides to its visible results capabilities for TV and movie.

The deal comes on the heels of Sony Innovation Studios unveiling its first LED sound stage on the Sony Pictures Studios lot in Culver City, earlier this month.

“Sony’s legacy, and creativity-driven technology strategy, means that our company has found a home where it can truly thrive,” stated Slow. “With Mayfair Equity Partner’s support, we have been able to successfully craft a leading and specialist position in the fast-growing VFX market. We thank them for all their support in achieving our growth ambitions. We look forward to continuing to innovate in the virtual production and VFX space with our clients over many years to come.” 

“Pixomondo’s impressive end-to-end virtual production technology, software and solutions further build Sony’s leadership in high quality visual effects and virtual production. And, for our TV studios, Pixomondo’s capabilities will make the hundreds of shows we produce for our streaming and network partners even more exceptional,” stated Ahuja.

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