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BookMyShow Live VerTech Stage System

In a landmark transfer set to rework India’s dwell leisure business, BookMyShow Live, the dwell leisure experiential division of BookMyShow, brings to India a never-seen-before, cutting-edge stage that guarantees an exemplary manufacturing worth for an unmatchable client expertise. Acquired from Star Live, world dwell occasion infrastructure chief, the VerTech Stage represents a big engineering milestone and is the world’s first all-steel stage to function on the Indian dwell leisure panorama.

The VerTech stage (derived from Versatile Technology), marks a departure from conventional aluminium buildings, providing unprecedented efficiency functionality, sustainability and resilience. Its galvanised metal composition ensures most sturdiness, making it a super selection for India’s numerous and largely tropical local weather, offering superior climate safety and efficiency in opposition to wind, rain and warmth particularly for the most important scales of manufacturing.

Festival attendees will witness this historic second of the stage unveil on the BUDX principal stage of Lollapalooza India 2024 that includes headliner acts together with Jonas Brothers and Sting. Brought to India by BookMyShow Live, the VerTech stage got here to the shores of Mumbai from the UK in sixteen monumental 40-feet containers. The Mahalaxmi Race Course reverberated with cranes, yellow-hatted mechanics, engineers and technicians, meticulously assembling the stage, piece by piece to now proudly boast, a loading capability of fifty tonnes, a large improve from the traditional 15 tonnes that dwell occasion phases in India sometimes have a capability for.

A singular promoting level of the VerTech stage is its seamless construction, integrating towers mechanically into the substructure and a self-sustaining ecosystem, in contrast to every other in India. This unified design ends in a sturdy setup able to withstanding larger wind speeds and ever extra complicated manufacturing calls for, together with elaborate video know-how and screens. Star Live’s VerTech vary supplies final flexibility for a brief stage construction with over 100 completely different configurations executed flawlessly, with the part vary additionally in a position to ship class-leading floor help for indoor and out of doors functions.

BookMyShow’s funding within the VerTech stage system indicators a brilliant future for the music and dwell occasion business within the nation, aligning it with worldwide security and manufacturing requirements and unlocking a world of alternatives for artists and followers alike. Internationally famend and well-liked artists reminiscent of Taylor Swift, Madonna, Adele, The Rolling Stones, Justine Timberlake, Foo Fighters, Sir Elton John and extra have carried out on the VerTech stage that matched the big manufacturing units and scale necessities for his or her performances.

Speaking on this market-first transfer, Owen Roncon, Chief of Business – Live Events, BookMyShow mentioned, “The Indian live entertainment industry is at the cusp of a revolution signalled by a strategically woven mix of innovation, evolution and technology upscaling. This is exactly the mantra we’re following at BookMyShow Live to pave the way for curated live entertainment experiences that are unparalleled, unmatched and unmissable. With each experience, our work is focussed towards creating a new benchmark in the industry. Consumers are always at the heart of everything we do at BookMyShow and we are concentrating all our efforts in readying India for artists and performances from across the globe, delivering world-class entertainment on our stage, for our audiences that actively seek quality experiences in their leisure time. Bringing the iconic VerTech stage from Star Live to India furthered these efforts of a world-class platform for world-class artists and has opened up a sea of possible opportunities while elevating the industry standard of technical prowess, production value and sustainability.” 

Grahame Muir, CEO, Star Live mentioned, “As we mark this milestone with Book My Show, Star Live is proud to be a part of revolutionising India’s music events landscape. This exclusive collaboration not only reflects our commitment to innovation and sustainability but also showcases the immense potential of our global partnerships in enhancing the live entertainment experience.”

Acquired from Star Live the VerTech Stage represents a big engineering milestone and is the world’s first all-steel stage to function on the Indian dwell leisure panorama.