Following the exceptional success of Chef It Up Season 1, famend chef and culinary sensation, Sanjyot Keer, is thrilled to announce the extremely anticipated Chef It Up Season 2. This season, Chef Sanjyot Keer is teaming up along with his proficient superstar and creator associates, together with Jemimah Rodrigues, Karishma Tanna, Yashraj Mukhate, and Tanmay Bhat, to ship an exhilarating cooking problem like by no means earlier than in partnership with India’s main on-line grocery store, BigBasket’s bbnow; enabled by Monk Entertainment- a 360 diploma digital media firm.

Chef It Up Season 2 guarantees an interesting and entertaining twist because the company tackle the problem to recreate one of the vital fashionable dishes from Chef’s enterprise ‘Your Food Lab.’ While Chef Sanjyot cooks the identical dish alongside them, the company will be unable to see him. Their job is to observe Chef Sanjyot’s directions verbally and showcase their culinary prowess to see if they’ll actually ‘Chef It Up?’.

The first season of Chef It Up acquired widespread popularity of its revolutionary format and delectable dishes. With the brand new season, he goals to take the joy to new heights with the participation of the distinctive visitor lineup. Each episode will current a singular cooking problem that may put their abilities and creativity to the take a look at, creating a pleasant expertise for each the contestants and the viewers.

“I am incredibly excited to collaborate with Tanmay, Jemimah, Karishma, and of course, Yashraj for Chef It Up Season 2. It’s a fresh and challenging concept that will not only test their cooking abilities but also create an entertaining and fun experience for the audience. When brands like BigBasket’s bbnow come aboard to support unique content creation ideas, our job as digital content creators becomes so much more exciting and worthy of the effort!,” stated Chef Sanjyot Keer- Founder of Your Food Lab and Digital Content Creator.

Commenting on this collaboration, Mr Anand Bhaskaran- Head – Digital Marketing & Marketing Communications, BigBasket, stated, “When the opportunity presented us to collaborate with Your Food Lab and Chef Sanjyot Keer, it just clicked. We felt Chef Sanjyot’s focus on excellence, combined with the fun vibe of the show, would resonate with the digitally native audience that’s core to bbnow. We hope the audience will have as much fun watching the show as we did making it.”

BigBasket, India’s main on-line grocery store, has joined palms because the model accomplice for Chef It Up Season 2; a deal with for meals lovers, cooking aficionados, and followers of the company, promising an exhilarating and mouth-watering expertise for all.

Their dedication to delivering high quality and recent components completely aligns with the essence of the present, making them an excellent accomplice for this thrilling culinary journey. Stay tuned for the episodes full of laughter, creativity, and culinary surprises.

Don’t miss the cooking extravaganza, Chef It Up Season 2, coming soon on- 

About Chef Sanjyot Keer:

Sanjyot Keer is a 30-year-old culinary sensation, digital content material creator, and the founding father of Your Food Lab. Sanjyot has assured that YFL is definitely one of many biggest culinary content material channels seen in India, owing to its first-rate manufacturing worth when growing content material. Sanjyot Keer’s YFL has a variety of dishes which can be healthful, tacky, candy, and spicy and can go away you wanting extra. The dishes vary from enjoyable and sloppy to recent and vibrant, however all of them have an Indian base. In collaboration with Licious, he just lately aired a 4 episode cooking present referred to as Chef It Up!’ on his YouTube channel. In 2023, Sanjyot Keer turned the primary digital content material creator to grow to be a model ambassador of Wagh Bakri for his or her spiced tea vary, proving the facility of Chef’s alternative.

About BigBasket’s bbnow:

BigBasket is India’s largest on-line grocery retailer, offering a variety of recent and high quality merchandise. With a user-friendly platform and environment friendly supply system, Big Basket has gained recognition and belief amongst prospects throughout the nation. bbnow is an Instant Delivery service began in 2020 by massive basket, which guarantees to ship your groceries in 15-30 minutes.