– By Jitendra Chouksey

Ever because the COVID-19 pandemic commenced, the world has witnessed an unprecedented technological growth, with each sector taking a web-based flip to make sure survival. The health trade, too, adopted a digital route with the closure of gyms and different health centres amid the extended lockdowns. During the previous two years, the sector noticed an accelerated momentum of cutting-edge applied sciences like Artificial Intelligence (AI). As per a report by Allied Market Research, the web health trade has been steadily rising at a CAGR of 33.1 per cent and would expectedly attain $59.231 million by 2027. The report highlights that the important thing drivers of such an distinctive progress charge will be credited to the upward demand for superior exercise periods backed by Augmented Reality (AR) and Virtual Reality (VR)-driven coaching. 

The elevated digital adoption within the well being & health market

In a bid to beat the barricades and cater to the brand new regular, health enterprises are present process speedy technological breakthroughs and providing digital health lessons, at-home health tools, knowledgeable consultations, and holistic coaching. Besides, on-ground gymnasiums and health studios have shifted their whole on-line enterprise mannequin to remain related and meet buyer expectations. 

Owing to the exceptional ease and comfort of understanding from residence, health fanatics presently favor to train within the privateness of their properties with their very own tools. New-age applied sciences, together with Machine Learning (ML), Artificial Intelligence (AI), and good wearables, have been facilitating these progressions, thereby reworking the health market by permitting health fanatics to ever-increasingly concentrate on their well being and prioritise their wellness journeys. Here are extra particulars on how technological developments are reshaping the health trade panorama.

Also Read: Deloitte expects India to post 6.5-7.1 pc growth in current fiscal

Wearable Technology

Wearable expertise (like good watches, good sneakers, good helmets, and so forth.) had already gained momentum a lot earlier than the lockdowns. However, smartwatches have develop into a family identify amongst trendy youths submit the pandemic section. Even trade studies counsel that the Indian wearables market will exponentially develop to $80.43 billion at a CAGR of 21.63 per cent from 2019 to 2025. These wearable devices assist verify day by day steps taken, coronary heart charge, and pulse charge in order that health fanatics can maintain monitor of their well being situation to stay match and wholesome. These devices additionally help macro monitoring, checking blood strain, progress mentoring, rep counting, and so forth., alongside influencing folks to remain motivated and lead a wholesome way of life. 

Artificial Intelligence-driven coaching

Today, health apps that capitalise on AI supply customers quite a few options associated to monitoring a number of well being parameters. By merely putting in the precise utility on the cellphone, customers can shortly verify the variety of energy they burn day by day, measure their stress ranges, coronary heart charge, steps taken, and plenty of different priceless options. These AI-enabled options in a single app come to folks’s rescue, particularly in a fast-paced world the place they don’t have sufficient time to verify their well being parameters individually on totally different gadgets day by day. Besides, these new-age health apps, being extra consumer-tailored, present dwell coach directions, AI-driven monitoring of monitoring exercises in real-time, and personalised weight-reduction plan planning. These apps additionally ship reminders to drink water, take a break from engaged on laptops, and do a fast strolling session after extended inactivity. Additionally, AI enabled options aiding coaches to be extra productive by offering total insights on the consumer’s well being based mostly on numerous parameters collected from wearable gadgets.

Final phrases

To summarize, superior applied sciences like good wearables, Artificial Intelligence, and Machine Learning have develop into an irrefutable actuality within the Indian health trade. With such tech prospects in place, health companies shall constantly develop, with distinctive options ceaselessly integrated into health apps and digital gadgets. This manner, health fanatics can remotely do workouts with different folks with unparalleled spirits, motivation, and dedication, thereby contributing to the nation’s thrilling and thrilling health revolution.  

(Jitendra Chouksey is the founder & CEO of Fittr)