Home Health ICYMI: “Big Win!” Viral Influencer On Bournvita Slashing Added Sugar Post Backlash

ICYMI: “Big Win!” Viral Influencer On Bournvita Slashing Added Sugar Post Backlash

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ICYMI: “Big Win!” Viral Influencer On Bournvita Slashing Added Sugar Post Backlash

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In a current growth on the Bournvita row, the ‘well being drink’ firm has decreased the amount of added sugar by 14.4 %. A well being influencer named Revant Himatsingka, on April 1, posted a video on his Instagram web page @foodpharmer claiming that 100gm of Bournvita incorporates 50 g of sugar. The video very quickly went viral, sparking immense criticism for Bournvita. That’s not all. Reportedly, Revant Himatsingka was despatched a authorized discover, asking to take away the video from social media on the grounds of being ‘unscientific’. Click here for the detailed information.

Almost eight months after the row, Bournvita has slashed the sugar content material within the drink, reportedly making it more healthy. The influencer just lately took to Instagram to share one other video, calling this incident a “big win”.

”BIG WIN! Probably the primary time in historical past that an INSTAGRAM REEL led to a meals large decreasing its sugar content material! 1 video resulted in a 15% discount in sugar. Imagine if all Indians began studying meals labels. Companies would not dare falsely market themselves,” he wrote whereas sharing the video.

Also Read: Is Cadbury Bournvita Healthy? Viral Video Stirs Up Twitter Debate

Watch the video right here: 

In the video, the influencer went on to elucidate that his struggle was not in opposition to Bournvita. It is in opposition to each firm which sells junk meals and “markets itself healthy”. He added, “1 company changing its sugar content, will result in a chain reaction, and every company will be slightly more careful now!”

For the unversed, beforehand Bournvita contained 37.4 grams of added sugar per 100 grams of powder. However, the brand new packaging exhibits that it has sugar content material of 32.2 grams per 100 grams.

About Somdatta SahaExplorer- that is what Somdatta likes to name herself. Be it when it comes to meals, folks or locations, all she craves for is to know the unknown. A easy aglio olio pasta or daal-chawal and a superb film could make her day.


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