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India board says Adidas to turn out to be new equipment sponsor

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India board says Adidas to turn out to be new equipment sponsor

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In 2020, the BCCI had signed a three-year take care of the Mobile Premier League’s sports activities merchandise model MPL Sports to switch American sportswear producer Nike.

BCCIBCCI secretary Jay Shah confirmed the transfer on Twitter. (File)

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The Indian cricket board (BCCI) stated on Monday that German sportswear big Adidas would turn out to be the brand new equipment sponsor of the nationwide group.

Reports in native media earlier this yr had stated {that a} deal was shut and BCCI secretary Jay Shah confirmed the transfer on Twitter with out offering monetary particulars or the size of the contract.

“I’m pleased to announce @BCCI’s partnership with @adidas as a kit sponsor,” Shah tweeted.

“We are committed to growing the game of cricket and could not be more excited to partner with one of the world’s leading sportswear brands. Welcome aboard, @adidas.”

In 2020, the BCCI had signed a three-year take care of the Mobile Premier League’s sports activities merchandise model MPL Sports to switch American sportswear producer Nike.

Clothing model Killer Jeans then stepped in as an interim sponsor after that deal ended prematurely and their contract will expire on May 31, experiences stated.

First printed on: 22-05-2023 at 11:45 IST


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