• Intent to rent freshers within the Media & Entertainment trade stands at 18% for January-June 2024, a 3% drop from 21% in July-December 2023

• There has been an general 6% enhance in more energizing hiring intent throughout industries for the primary half of 2024

• Top roles in demand embody Video Editors, Production Assistants, and Unity Developers, requiring expertise in video creation, modifying, and recreation improvement

The just lately launched ‘Career Outlook Report HY1 (January-June 2024)’ by TeamLease EdTeach factors out 3% a decline in its intent to rent freshers within the Media & Entertainment trade, bucking the general upward pattern throughout many different sectors. While the general intent to rent freshers rose 6% year-on-year, the report reveals a dip within the hiring outlook for the media sector.

Key insights:

• Intent to rent freshers within the Media & Entertainment trade stands at 18% for January-June 2024, down from 21% within the earlier half-year (July-December 2023).

• This determine stays unchanged from the January-June 2023 interval, indicating a pause in more energizing hiring momentum for the sector.

• Roles like Video Editor, Production Assistant, Unity Developer, web optimization Executive, and Graphic Designer are in excessive demand, requiring expertise in video creation, modifying, recreation improvement, and digital advertising and marketing.

• Delhi (27%) leads the demand for Video Editors, whereas Mumbai (25%) tops for Unity Developers.

Hiring tendencies in media and leisure additionally revealed various preferences for job roles throughout cities. For occasion, Delhi dominates in video modifying with 27%, whereas Bangalore leads for manufacturing assistants with 23%. Mumbai and Delhi are high decisions for Unity builders, capturing 25% and 21% respectively. Chennai stands out for web optimization executives with 21%, and Mumbai stays a hotspot for graphic designers at 19%.

But even smaller cities like Indore at 17% have demand for video editors, Coimbatore at 16%, Kochi at 11% wants Production Assistant. The metropolis of Nagpur with 15% mirrored demand for Unity Developers. Pune with 19%, Kochi with 13% wants web optimization expertise. Lastly, Chennai with 15% and Kolkata at 10% has demand for Graphic Designers.

“The Media & Entertainment sector seems to be consolidating its fresher hiring efforts, even as other industries capitalize on the positive economic sentiment,” stated Shantanu Rooj, Founder and CEO of TeamLease EdTech. “This could be attributed to factors such as evolving business models, technological disruptions, and changing consumer behaviors. However, it’s important to note the emergence of positive indicators within Indian Global Capability Centers (GCCs), suggesting the beginnings of a recovery phase. While sectors are currently adjusting their workforce dynamics, this phenomenon can be seen as temporary, with the potential for hiring activities to normalize as sectors realign their growth strategies and operational needs.”

On the hiring dip in Media and Entertainment, Jaideep Kewalramani, Head of Employability Business and COO, TeamLease Edtech shared, “Despite fluctuations in hiring, the media and entertainment industry remains vibrant, brimming with potential. While current trends may paint a temporary picture of restraint, these are the exact moments that breed innovation, creativity, and resilience, shaping the future of storytelling. With the advent of AI automation and the rise of AI-augmented human roles set to transform workflows, freshers need specialized courses that are in sync with these emerging technologies.”

The survey covers 526 small, medium, and huge firms throughout 18 industries throughout India. The protection is unfold throughout 14 geographical areas [metros, tier-1, & tier-2], reflecting the hiring sentiment.

For extra insights and the entire report, please go to /www.teamleaseedtech.com/reports/career-outlook-report-jan-jun-2024.html

About TeamLease Edtech

TeamLease EdTech is India’s main studying and employability resolution Services firm. It helps universities launch, run and handle their very own Online Programs, helps Institutes enhance the employability of their college students by means of apprenticeship packages, and it helps corporates construct expertise provide chains. TeamLease EdTech has an unique partnership with 60 of India’s largest Universities throughout 16 Indian states, it trains 6.5 Lakh college students on their platform by means of 9 Indian languages and works with 1500 corporates of their upskilling/skilling initiatives. Its Digivarsity platform is India’s first multi-university Career and Degree discovery platform.