As a part of the affiliation, Verma’s industrial and model partnerships can be managed by JSW Sports.

JSW Sports introduced the signing of the 19-year-old rising star of Women’s Cricket in India Shafali Verma on a multi-year contract. As a part of the affiliation, Verma’s industrial and model partnerships can be managed by JSW Sports.

“I’m absolutely thrilled to sign with JSW Sports. The organization has played a massive role in the growth of many athletes’ brands across the country and it’s a huge honour for me to be a part of an esteemed players’ roster. I look forward to a fantastic relationship with JSW Sports,” stated Verma.

The aggressive opening batter led India to its first-ever ICC Women’s U-19 T20 World Cup title in January 2023. Furthermore, Verma has performed throughout varied franchise cricket leagues, representing Birmingham Phoenix in The Hundred Women’s Competition and Sydney Sixers within the Women’s Big Bash League. The 19-year-old additionally represented the JSW-co-owned Delhi Capitals within the inaugural version of the Women’s Premier League held earlier this 12 months. Verma, who notched 252 runs in 9 innings, recorded one of the best strike fee (185.29) within the match.

“We’re ecstatic to have Shafali as a part of our JSW Sports family. Shafali has caught the imagination of cricket lovers through her fearless approach with the bat and we believe that she has tremendous potential as a brand as well. We are looking forward to working closely with Shafali,” stated Divyanshu Singh, Chief Operating Officer, JSW Sports Private Limited.

JSW Sports additionally handles industrial partnerships for Neeraj Chopra, Jemimah Rodrigues, Pawan Sehrawat, Sakshi Malik, Axar Patel, and a number of other different Indian athletes.