Home Latest Letter: Technology is essential to fashionable small enterprise survival

Letter: Technology is essential to fashionable small enterprise survival

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Letter: Technology is essential to fashionable small enterprise survival

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In an more and more aggressive and globally related financial system, expertise continues to propel small companies ahead and set them aside.

A small boutique in Utah, for instance, could also be seen by somebody in New York on social media, and that particular person may develop into one in every of their prime prospects. That could be practically unimaginable with out the web and social media.

Digital instruments have additionally helped even the smallest companies streamline issues like on-line ordering, success and transport programs, and inside operational processes. Access to those modern digital platforms are giving small companies the capabilities to create efficiencies that may have solely been accessible to giant, well-funded companies beforehand. Now any sized enterprise can implement automation to lower response wait instances for purchasers or create a greater buyer expertise.

This use of tech is permitting small companies to develop and compete, even in unsure financial instances. In reality, 78 % of small enterprise homeowners consider digital instruments and on-line platforms are “critical for success and growth” in 2023 and 75 % stated digital instruments assist navigate “tough economic conditions.”

To make sure that small companies can proceed to leverage these important instruments, Washington must assist insurance policies that strengthen U.S. technological innovation and the event of present and different future applied sciences that may present these alternatives for our small enterprise sector. If not, the 324,000 small companies in Utah, and million others throughout the nation, threat dropping a essential element to their success and our native economies and workforce may endure.

Krisana Finlay

Sandy



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