Home Entertainment Mirriad Advertising Shares Rise on US Entertainment Company Agreement

Mirriad Advertising Shares Rise on US Entertainment Company Agreement

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Mirriad Advertising Shares Rise on US Entertainment Company Agreement

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Published: Nov. 7, 2023 at 3:48 a.m. ET

By Anthony O. Goriainoff

Shares in Mirriad Advertising rose after it mentioned it signed a brand new settlement with an undisclosed U.S. leisure firm.

Shares at 0842 GMT had been up 0.22 pence, or 13%, at 1.98 pence.

The…

By Anthony O. Goriainoff

Shares in Mirriad Advertising rose after it mentioned it signed a brand new settlement with an undisclosed U.S. leisure firm.

Shares at 0842 GMT had been up 0.22 pence, or 13%, at 1.98 pence.

The London-listed promoting firm mentioned Tuesday it expects to combine with the companion to ship an end-to-end promoting answer.

“Integration work, testing and partnership discussions continue with multiple entertainment majors in the U.S. and the board anticipates that one or more of these companies will ultimately contract with Mirriad by the end of 2023,” Chief Executive Stephan Beringer mentioned.

Write to Anthony O. Goriainoff at anthony.orunagoriainoff@dowjones.com

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