“Back in the day, when organisations were finding challenges around data silos and bringing all the information together, [especially] at the pace and speed at which data infiltrates organisations, that was a real challenge.”

In FY23, Snowflake’s product income in EMEA grew 72% YoY, in addition to the corporate itself increasing its group into the realm by 68%. In the UK particularly, Snowflake introduced its availability on Microsoft Azure, which has been hailed as a key milestone pushed by excessive buyer demand for native information residency each within the non-public and public sector.

“Over the course of the last six or seven years, the platform has evolved into a data cloud. And again, addressing some of the very big challenges organisations face, it is customer-led. Thanks to the feedback from customers over those years, it is all down to flexibility, cost, and scalability in the challenges that organisations face in the modern world.”

Snowflake prides itself on all the time adopting a customer-first ethos. Alteirac expanded on this strategy, saying that: “We 1685523924 have a brilliant customer experience centre where we hope to bring customers and prospects into, and really give them a flavour of what Snowflake is all about and how we can add value into their day-to-day business and organisation. 

“We’ve got a fantastic space, state of the art technology, lots of room for hosting large groups. That is really giving back to our customers and keeping them front of mind and customer first.” 

“Snowflake was born in the cloud for the cloud.”

Speaking of the brand new workplace, Alteirac acknowledged: “When I think back six and a half years ago, we started out in a WeWork office for six employees. So, we’ve come quite some way.

“The opening of our new office is testament to our growth in EMEA and demonstrates our long-term goals in expanding our activity in the UK market, and supporting Snowflake’s sustained and continued growth in the coming years.

“[Snowflake is now] spread over the two floors, with plenty of meeting rooms, and a customer experience centre. There is plenty of space for collaborating and working together which we do a lot of in this industry. We are super excited and super grateful.”

The new UK workplace occupies 3,434 sq. metres within the coronary heart of town of London, near Liverpool Street, and is doubling in dimension by way of capability. Sustainability can be on the coronary heart of the brand new workplace, with the constructing being clad with a terracotta facade that has a low carbon emissions score, and ensures the cooling and heating methods of the constructing stay each balanced and extremely environment friendly. Heating effectivity can be maximised by using a shared vitality centre.

Speaking on the potential for future achievements and even additional development stemming from the brand new workplace, Alteirac mentioned: “We are a data cloud and what we help organisations do is so significant that the longevity of what we’re doing is going to span for quite some time. That’s reflected in the growth of the company and the team across the globe. 

“For the UK and Benelux region, we’ve gone from six employees in the first year to over 65 sellers here locally in London. Which is really quite substantial. We see that growth and whilst it would have slowed naturally, it will continue hopefully for many years to come.”

As Alteirac concludes, the London presence is essential for Snowflake. “London is one of those absolutely key cities or key regions. When we look at the verticals and sectors that we cover from FSI, to metre entertainment, retail, CPG – we are very fortunate to be working with some of the most well-known organisations across the globe based out of London.”

Snowflake’s firm imaginative and prescient for 2024 is to concentrate on providing new vertical choices and serving to prospects drive most worth from ESG reporting information.