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Sony Sports Network, a number one sports activities broadcaster in India, has bagged the dwell telecast rights for the tenth season of Celebrity Cricket League (CCL). The CCL is ready to start on February 23, 2024 and can characteristic personalities from India’s movie business, together with Salman Khan, Kichcha Sudeepa, Sohail Khan, Akhil Akkineni, Indrajith Sukumaran, Sonu Sood, Manoj Tiwari, Aarya, Jisshu Sengupta, Riteish Deshmukh, amongst others.
Talking concerning the mandate, Rajesh Kaul, chief income officer – distribution and worldwide enterprise and head – sports enterprise, Sony Pictures Networks India, mentioned, “Celebrity Cricket League has carved its niche in the hearts of cricket and cinema enthusiasts alike and showcases great entertainment value. Sony Sports Network is pleased to partner with Celebrity Cricket League to bring star-studded moments straight from the pitch to the viewers.”
Additionally, the match will probably be held at numerous venues, together with Sharjah (UAE), in addition to a number of cities in India, resembling Hyderabad, Chandigarh, Trivandrum and Vizag, which can even host the playoffs and finals.
“We are pleased to announce our partnership with Sony Sports Network for the telecast of the Celebrity Cricket League on Indian television. Sony Sports Network is known for airing some of the best sports events throughout the year, and we are proud to have joined forces with a broadcaster that caters to millions of sports enthusiasts every day. Since its inception, the league has established itself as a prominent source of entertainment by offering high-quality cricketing action and has gained immense popularity. The previous season garnered an impressive cumulative TV and digital reach, exceeding 250 million viewers nationwide,” Vishnu Induri, founder, CCL, added.
Moreover, the upcoming season guarantees 20 video games, that includes eight groups.
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