Home Entertainment Steve Huffman, Albert Cheng, Rita Ferro to Join Variety Entertainment Summit at CES

Steve Huffman, Albert Cheng, Rita Ferro to Join Variety Entertainment Summit at CES

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Steve Huffman, Albert Cheng, Rita Ferro to Join Variety Entertainment Summit at CES

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TikTok’s Catherine Halaby and Roku’s Charlie Collier are additionally among the many audio system collaborating within the occasion

The Variety Entertainment Summit returns to CES on Jan. 10 on the Aria that includes a day of panels and keynote conversations. Speakers embrace Steve Huffman, co-Founder and CEO of Reddit; Albert Cheng, VP and head of Prime Video U.S.; Rita Ferro, president of promoting gross sales at Disney; Catherine Halaby, head of leisure at TikTok; Amy Reinhard, president of promoting at Netflix; Charlie Collier, president of leisure at Roku; and Marija Radulovic-Nastic, CTO at Electronic Arts.

The day-long occasion will discover how innovation and new applied sciences are remodeling the leisure enterprise; figuring out alternatives to have interaction trendy audiences who’re so divided throughout multiplying media platforms and touchpoints.

Huffman will communicate to his management of Reddit and element the platform’s targets to develop in prominence with its followers and model companions.

Cheng will talk about his imaginative and prescient for driving Prime Video income progress and programming technique throughout subscription, ad-supported and transactional content material operations.

Halaby joins Rob Mills, EVP of different and unscripted leisure at Walt Disney Television; Toby Gorman president of Universal Alternative Studio; and Romina Rosado, EVP and GM of Hispanic Streaming at NBCUniversal Telemundo Enterprises in a dialog about the way forward for the leisure trade.

Ferro and Reinhard be part of Mark Marshall, chairman of world promoting and partnerships at NBCUniversal and Jon Steinlauf, chief promoting officer at Warner Bros. Discovery to debate how media platforms are sharpening enterprise fashions by providing flexibility and improved decisions for entrepreneurs.

Collier will speak about the way forward for Roku because it expands its streaming enterprise and burgeoning authentic collection programming in an ultra-competitive atmosphere.

Radulovic-Nastic will take part in a panel dialogue about how the leisure and media trade can harness AI for revolutionary progress. The panel can be moderated by Stacy Hodgins, principal at Deloitte Consulting LLP, alongside Ovetta Sampson, head of consumer expertise for core machine studying at Google; Harvey Mason Jr., CEO on the Recording Academy; Hanno Basse, CTO at Digital Domain; and André Kudelski, CEO on the Kudelski Group.

Additional audio system on the Variety Entertainment Summit embrace:

  • John Harrison, Americas Leader, Media and Entertainment, EY
  • Tony Isetta, VP and Head of Content Marketing, NFL
  • Stephanie Latham, VP Global Partnerships, Roblox
  • Tulani Andre, VP Social Media, National Geographic
  • Katie Haniffy, Head of Media Strategy & Investment, PepsiCo Beverages
  • Maureen Polo, Head of Direct-to-Consumer, Hello Sunshine
  • Pat Shah, Head of Content Acquisition, Strategy and Partnerships, Audible
  • Nicholas Caprio, Chief Content Officer and GM Pilgrim Media Group
  • Mike Stein, EVP and Head of Television and Audio, Hartbeat
  • Elise McCave, Head of Film, Kickstarter
  • Matt Pasco, VP Technology, Las Vegas Raiders and Allegiant Stadium
  • Reemah Sakaan, CEO, Britbox International
  • Jeff Shultz, Chief Strategy Officer and Chief Business Development Officer, Paramount Streaming
  • Jen Sargent, CEO, Wondery

The Trade Desk is a Premier Partner of the summit. Amazon Advertising is an Official Partner of the summit. Audacy, Deloitte, Nagravision and Ernst & Young are Supporting Partners of the occasion.

See the complete agenda right here: https://events.variety.com/ces.

The Variety Entertainment Summit is open to all CES registrants at no further cost.

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