In the winter Nielsen Audio rankings, 98.5 The Sports Hub ran away from the sphere as soon as once more, ending first by an exponential margin in sports activities radio’s desired males 25-54 demographic and crushing longtime rival WEEI, which noticed an enormous decline from the autumn.

The Sports Hub averaged a 19.4 share, ending first in all day components, nights, and weekends, from the interval of January 5 to March 29. Classic rock station WZLX was a distant second on this winter with a 7.5 share.

The Sports Hub’s winter share was practically 5 instances the share of fellow sports activities radio station WEEI, which completed tied for eighth with a 4.0.

That was a big falloff for WEEI because the fall, when it completed second with a 9.0 share to the Sports Hub’s 19.6 share.

The winter interval was WEEI’s first since shaking up its lineup with strikes that took impact January 3.

Those modifications included pairing former afternoon drive host Christian Fauria in middays with Andy Gresh, transferring earlier noon co-host Rich Keefe to evenings, and parting methods with afternoon drive co-host Lou Merloni. (Merloni stays a part of the station’s Red Sox broadcasts.)

WEEI additionally didn’t renew the contract of night host Mike Mutnansky.

Additionally, Adam Jones – previously of the Sports Hub – joined the station as a day drive host (on a present with Meghan Ottolini and Christian Arcand) starting January 30.

As for the way it all broke down over particular day components:

▪ “Toucher and Rich” rolled in morning drive with a 25.6 share. WEEI’s “The Greg Hill Show” was fifth with a 5.7.

▪ In middays, The Sports Hub’s “Zolak and Bertrand” dominated with a 20.7 share. WEEI’s “Gresh and Fauria” tied for seventh with a 3.1.

▪ The Sports Hub’s “Felger and Mazz” received in a rout in afternoon drive with a 19.8 share, whereas WEEI’s “Jones and Mego” tied for eighth with a 3.6.

▪ In the 6-11 p.m. window, The Sports Hub, which has Bruins and a few Celtics broadcasts in that timeframe and has rotated hosts when there aren’t any video games, received a 15.5 share. “The Rich Keefe Show” and WEEI’s night programming was 14th with a 2.8.

Last winter, the Sports Hub took first with a 16.3 share. WEEI was seventh with a 4.4.

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